Laugh and Learn Sales Letters Guidebook

Laugh and Learn Sales Letters Guidebook

by Daniel Farb, Bruce Gordon

Paperback

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Overview

Solid learning about sales and business letters intersperses the humorous mistakes of a pharmaceutical/medical device salesman as he learns how to write sales letters. Readers will learn principles of the strategy of writing letters, the parts of a letter, specific letter types, common mistakes in letter witing and etiquette, letter formatting, and the basics of reports and executive summaries.

Product Details

ISBN-13: 9781594912702
Publisher: UniversityOfHealthCare
Publication date: 07/28/2005
Pages: 71
Product dimensions: 6.00(w) x 8.80(h) x 0.10(d)

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