Lessons From the Edge: Survival Skills for Starting and Growing a Company

Lessons From the Edge: Survival Skills for Starting and Growing a Company

Pub. Date:
Oxford University Press, USA
Select a Purchase Option (New Edition)
  • purchase options
    $29.27 $34.95 Save 16% Current price is $29.27, Original price is $34.95. You Save 16%.
  • purchase options


Lessons From the Edge: Survival Skills for Starting and Growing a Company

Entrepreneurs often struggle with many aspects of business: planning and financing company growth, creating a company vision, recruiting, leading, and managing people, as well as personal costs. In Lessons from the Edge, more than 50 business owners and entrepreneurs offer a wealth of real-life stories—in their own words—that provide rare insights about keeping a company healthy and growing.
Here is a unique collection of first-person accounts by entrepreneurs who describe their mistakes in business and the lessons they have learned as a result. The stories cover a wide range of experiences from the trials and tribulations of partnerships, to the loss of key customers, theft, finding and retaining employees, and the personal cost of living on the edge. The authors have drawn on interviews with more than 50 entrepreneurs, all of whom are under 45 years of age and are founders or presidents of companies with revenues over $1 million and growing rapidly. They volunteered to share their stories, describing why they lost or almost lost their companies, what they did wrong, and the lessons they have learned. Their narratives are full of mistakes, failure, courage, moments of realization, and timely moves that saved the day. Every company owner will find these accounts insightful, compelling, and occasionally gut wrenching, especially because most face similar challenges and live with the reality that they too could fall off the edge.
This instructive and inspiring book brims with lessons for all business owners about courage, persistence, and survival. Lessons from the Edge is an essential read for both established and prospective entrepreneurs.

Product Details

ISBN-13: 9780195168259
Publisher: Oxford University Press, USA
Publication date: 07/28/2003
Edition description: New Edition
Pages: 288
Product dimensions: 9.30(w) x 6.30(h) x 1.20(d)
Lexile: 1050L (what's this?)

Table of Contents

Individual Profiles
The Price of Distraction: Ken Wolf22
Right Moves, Wrong People: Douglas Mellinger26
Stealing the Company Blind: Frank Nemiroff30
You Gotta Believe: Marx Acosta-Rubio35
Riding the Roller Coaster: Mark Moses39
Pay Me Now or Pay Me Later: Joshua Schecter44
Back To Where It All Began: Bob Kirstiuk49
Losing a Partner: Charles Tetrick55
Inheriting Problems: Anne Bain60
Building a Business or Building a Company: Kevin Daum63
Top Ten Lessons in Leadership70
Individual Profiles
Brewing up a Perfect Business: Sam Boyer79
Aiming for the Fairway: Craig Pollard83
When Disaster Strikes: Damon Gersh87
Always Behind the Curve: Howard Getson92
No Systems, No Results: Alex Rusch95
Picking the Wrong Guy ... Again: Paul Hickey100
Top Ten Lessons in People108
Individual Profiles
Starting with a Bang, Ending with a Whimper: Jeff Dennis119
Get it in Writing: Julie Pearl124
A Matter of Interpretation: David Dash127
Caught Between a Rock and a Hard Place: Peter Davies130
Getting Conned: Mike Meek134
Always Knows Where the Exits Are: Greg Ferguson137
Selling Yourself Short: Tina Holden141
Top Ten Lessons in Partnerships146
Individual Profiles
Surviving the Dot-Com Explosion: Sanjay Parekh159
When Good Money Chases Bad: Niv Ben-Haim163
Making the Right Moves: Tim Riley167
Diversify Your Investors: Robert Kulhawy171
Putting Your Eggs in One Basket: Lance Stendal175
On the Outside Looking In: Michael Beirne178
Swimming Against the Current: Kirsten Knight183
He Offered to Loan Me My Money: David Schulhof187
Caught in the Act: Bill Kimberlin193
Getting Thrown a Curve Ball: Greg Levin199
Feeling the Burn: Derek Harp204
Top Ten Lessons in Money212
5Personal Issues
Individual Profiles
Losing Your Company, Losing Everything: James Fierro220
The Young and the Restless: Parvinder Singh225
The Reluctant Entrepreneur: Bill Lee229
An Inside Job: Louette Glabb233
Learning to Shift Gears: Isaac Rosenberg237
Merging Without Looking Both Ways: Laura McCann241
Out of the Ashes: Barrett Ersek245
Top Ten Lessons in Personal Issues251

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews