LOYAL: Listen Or You Always Lose: A Leader's Guide to Winning Customer and Employee Loyalty

LOYAL: Listen Or You Always Lose: A Leader's Guide to Winning Customer and Employee Loyalty

by Aaron Painter


Want it by Tuesday, November 20 Order now and choose Expedited Shipping during checkout.

Product Details

ISBN-13: 9781619617520
Publisher: Lioncrest Publishing
Publication date: 08/26/2017
Pages: 288
Sales rank: 950,808
Product dimensions: 5.50(w) x 8.50(h) x 0.60(d)

About the Author

Aaron Painter is a global executive who is passionate about how listening empowers people and organizational growth. As Vice President and General Manager at Microsoft in China, he leads a broad team of sales, marketing, product, and partner management professionals. He is also an executive sponsor for Microsoft's rising millennial workforce of recent hires from top undergraduate and MBA programs. Painter has lived and worked in six countries across four continents and exemplifies a new generation of global leaders. He is a highly sought-after speaker and advisor to companies that are seeking business transformation.

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

LOYAL: Listen Or You Always Lose: A Leader's Guide to Winning Customer and Employee Loyalty 5 out of 5 based on 0 ratings. 4 reviews.
Anonymous More than 1 year ago
As a manager in a large tech company where my focus is not only on customers but also on hearing from my team members, I was able to relate deeply to many of the poignant concepts in this book about running a successful team, organization, or entire business. In this book, Painter lays out the importance of listening in the modern workplace. With the rise of choice in today's Internet-connected world, a key way to stand out as a brand and as an employer is to instill loyalty in your customers and work force. Painter understands this and illustrates just how important it is. Through Painter's experience at Microsoft it is clear that he has learned, and now teaches, these lessons and their global relevance in each of the four continents he has worked in. The historical and global context the book puts loyalty in drives the point home about what's necessary in today's workplace to succeed.
Charles Mamane More than 1 year ago
Loyal takes an old-fashioned value like treating people with respect and turns it into a framework for growing your business! A reminder that 20th century values are even more important in this digital age than they were back then. Aaron is a fresh new voice for our time!
Anonymous More than 1 year ago
If you are in tech, or any industry for that matter, it can be really easy to get lost in with what really matters. You can get so focused on creating or marketing a product, that you lose sight of why you are in business in the first place. Reading this book helped me to focus on how important it is for me to believe in the work that I do every day and that I need to be working for a company that listens to my ideas and values my input. Thanks!
Anonymous More than 1 year ago
This book provides a nice quick read with very useful information for anyone working in the business world, especially business owners and leaders. The author, Aaron, provides an easy to read explanation on how loyalty can really impact a persons business by discussing everything from active listening, to body language, to employee and employer trust, etc…I can’t list everything, as you will have to read the book to find out more. He shares many of his experiences from working at Microsoft in countries around the world and how he and his teams were able to work together to create a great work environment as well as great products that will keep consumers coming back for more. Not only does Aaron give insight into his experiences, but he also provides quotations and anecdotes from many other authors and business leaders, such as Facebook, Google, IBM, and Southwest, to help the reader visualize his points in a relatable way. If you are looking to become a better business owner, manager, supervisor, or even an employee looking to see how you should be treated in the workplace, this is a great book to read. It gives a lot of useful insights and Aaron writes it in a way that just flows amazingly well and is easy to read.