Pub. Date:
Cengage Learning
Macromedia Web Design Handbook / Edition 1

Macromedia Web Design Handbook / Edition 1

by Richard H. Schrand

Multimedia Set

Current price is , Original price is $49.95. You

Temporarily Out of Stock Online

Please check back later for updated availability.

This item is available online through Marketplace sellers.


Learn how to create amazing Web sites using Macromedia?s suite of cutting-edge products including Director 8 Shockwave Studio, Flash 4, Dreamweaver 4, Fireworks 3, Dreamweaver UltraDev and Coursebuilder. Covering the latest versions of the individual Macromedia products, and using in-depth tutorials for each product, this book teaches you how to take your skills to the next level. Also includes sections on how to integrate the different tools to maximize your Web site?s complete design and function and offers tips and techniques on how to incorporate the versatile Macromedia products into a comprehensive Web site development kit! Using an actual Web site, you?ll learn every step of design from conception to e-commerce. And you?ll use all the functionality of the Macromedia suite.

Product Details

ISBN-13: 9781584500476
Publisher: Cengage Learning
Publication date: 07/28/2001
Edition description: BK&CD-ROM
Pages: 450
Product dimensions: 7.41(w) x 9.22(h) x 0.91(d)

About the Author

Richard Schrand is co-owner of Broadsword Productions, which specializes in 3D product previsualization and animation, graphic design, and marketing. He also serves as Computer Graphic Department Chair at Nossi College of Art in the Nashville, TN region where he helped create their Bachelor of Graphic Arts (BGA) Degree Program in Graphic Art and Design. Richard serves on the E-on Software team of demonstrators and presenters at industry conferences, including SIGGRAPH and MacWorld. Richard is the author of nine books on computer graphics and video software, including Poser 4 Pro Pack f/x & Design, GoLive 5 f/x & Design, Final Cut Pro 3: The Complete Reference, and 3D Creature Workshop Volume 2. He has also contributed content for 10 additional books. He is a frequent writer for numerous industry magazines, contributing software reviews and editorial content.

Table of Contents

Chapter 1Site Preparation1
In the Beginning3
The Business Plan3
Section 1The Initial Concepts4
Marketing/Promotion of Your Site12
Section 2Production Elements14
The Site Map14
Some More Research15
Finding a Neat, Keen, Super-Cool, and Groovy Look for the Site16
Color Your World17
A Final Thought before Starting19
Chapter 2Graphic Design Using Freehand 921
Introductory Notes22
Type Casting26
Design Time28
Main Design Elements29
Here Comes the Sun38
The Television Set44
Adding Song Samples50
Starting Construction51
You Light Up Our Life...56
Leavin' on a Jet Plane58
Chapter 3Adding Dimensional Power to Flash59
Flash Effects in a Snap60
What Dimension Are You Creating In?60
Really Cool, Man (or Woman or Child)67
A Reason for Being74
Wild Thing75
Getting Digital78
An Explosive Finale81
Hang Ten87
Chapter 4Explosive Sites Using Fireworks89
Exploding onto the Scene90
In the Beginning...91
Crop Tool91
The Lasso Tool92
Other Recognizable Tools94
Using Fireworks to Create a Pop-Up Menu97
Taking Control104
Outdents and Indents105
Eve of Destruction107
Complex Rollovers115
A Multiple Rollover Button115
Getting Framed118
The Tune Titles120
Get Your Motor Runnin'121
Chapter 5Animations in a Flash123
You Have Control124
Multi-talented Programming126
New in 5126
Flash Cards129
Terms and Conditions130
5 Is Alive134
Staging an Event137
Which Comes First?138
Building the First Script139
The StartFrame Script143
The StartMovie Script143
The So66 Form145
The Setup145
Position and Animate the Sun150
Lock and Load151
Hey, Hey, Wait a Minute Mr. Postman155
Chapter 6Using Director163
The Design Game164
What Director Directs166
Understanding Director's Lingo168
The Name Game171
The Director Video171
Preparing the Theater172
Creating Cast Members175
Setting the Blend179
Hiring Cast Members from Other Locations181
Assigning Roles to the Cast Members182
The Disappearing Act187
Adding Other Elements188
Elemental, My Dear Reader193
Adding Video Clips197
Time to Truck On199
Chapter 7Dreamweaver 4 and Dreamweaver UltraDev--A Comparative Analysis201
The Dreamweaver Environment202
Dreamweaver 4204
Code Enhancements204
Integration between Programs209
Dreamweaver 4 UltraDev210
Which Is Best for You211
The Dreamweaver Work-around211
Chapter 8Building an Interactive Game215
Interactivity Personified216
Coursebuilder Basics216
Getting in the Groove219
The Coursebuilder Environment220
The General Screen223
The Choices Screen225
Moving Along229
Setting Course231
Chapter 9Completing the Site233
So, Do You Believe In Magic?234
Dream a Little Dream234
More Preproduction Issues237
Point 1Download Times237
Point 2Make Visitors Feel at Ease238
Point 3Text239
Point 4Visuals239
Point 5Audio240
Living by the Code243
Putting This into Practice244
Building the Recurring Visuals254
Building the Site309
Delving into Dreamweaver309
A Good Story Is Hard to Resist313
The Homepage314
The Entranceway315
The Home Page322
Ancillary Design Issues332
Staying the Course333
Getting a Design on the Web341
Appendix ASoftware Information343
Third-Party Software Manufacturers (in alphabetical order)343
Curious Labs344
Electric Rain344
Lasso Studio From BlueWorld344
Media Lab344
Appendix BWhat Is Included on the CD-ROM345
Other Demos on the CD-ROM345

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews