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Managerial Economics / Edition 6
     

Managerial Economics / Edition 6

by William F. Samuelson, Stephen G. Marks
 

ISBN-10: 0470282428

ISBN-13: 9780470282427

Pub. Date: 09/01/2009

Publisher: Wiley

Unique Features


*Pervasive decision-making perspective
*Extensive use of real-world applications
*International applications integrated throughout the text
*Up-to-date coverage of cutting-edge research on important new topics like pricing practices, asymmetric information and organized design, decision making under uncertainity, oligopoly, game

Overview

Unique Features


*Pervasive decision-making perspective
*Extensive use of real-world applications
*International applications integrated throughout the text
*Up-to-date coverage of cutting-edge research on important new topics like pricing practices, asymmetric information and organized design, decision making under uncertainity, oligopoly, game theory, public sector decisions, negotiation, competitive bidding
*The analysis begins simply, but it is progressively applied to more challenging decisions.

Product Details

ISBN-13:
9780470282427
Publisher:
Wiley
Publication date:
09/01/2009
Edition description:
Older Edition
Pages:
768
Product dimensions:
7.50(w) x 9.30(h) x 1.20(d)

Related Subjects

Table of Contents

I. Introduction to Economics Decision Making.

1. Decisions Within Firms.

2. Optimal Decisions Using Marginal Analysis.

3. Demand Analysis and Optimal Pricing.

4. Estimating Demand.

5. Forecasting.

6. Production.

7. Cost Analysis.

II. Competing Within Markets.

8. Perfect Competition.

9. Monopoly.

10. Oligopoly.

11. Game Theory and Competitive Strategy.

12. Regulation, Public Goods, and Benefit-Cost Analysis.

III. Decision-Making Applications.

13. Decision Making Under Uncertainty.

14. The Value of Information.

15. Assymmetric Information.

16. Bargaining and Negotiation.

17. Competitive Bidding.

18. Linear Programming.

19. Capital Budgeting.

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