Managing Technological Innovation: Competitive Advantage from Change / Edition 3

Managing Technological Innovation: Competitive Advantage from Change / Edition 3

by Frederick Betz
ISBN-10:
0470547820
ISBN-13:
9780470547823
Pub. Date:
02/22/2011
Publisher:
Wiley
Select a Purchase Option
  • purchase options
    $113.55 $160.00 Save 29% Current price is $113.55, Original price is $160. You Save 29%.
  • purchase options

Overview

Managing Technological Innovation: Competitive Advantage from Change / Edition 3

Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.

Product Details

ISBN-13: 9780470547823
Publisher: Wiley
Publication date: 02/22/2011
Pages: 384
Product dimensions: 6.30(w) x 9.30(h) x 1.00(d)

Table of Contents

Preface.

I Technology Competitiveness—Business Base of Innovation.

1 Technological Innovation.

2 Innovation and Economy.

3 Innovation and National Systems.

4 Innovation Research.

5 Innovation and Corporate R&D.

6 Innovation and Markets.

7 Innovation and Product Development.

8 Innovation and Strategy. 

II Technology Strategy—Technical Base of Innovation.

9 Integrating Technology and Business Strategy.

10 Inventing Technology.

11 Technology Systems.

12 Product Systems.

13 Service Systems.

14 Biotechnology Systems.

15 Ethics and Technology.

III Innovation Handbook.

16 Innovation Practice.

Bibliography.

Index.  

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews