The success of any business today depends on their ability to make accurate predictions about their products and processes, and with the increasing amount of data available and generated every day, data mining becomes very important. The ability to sieve through data and make predictions is the need of the hour. Microsoft SQL Server 2014 aims to achieve just that by enabling customers to build scalable applications rendering high performance at all times.
Whether you are new to data mining or are a seasoned expert, this book will provide you with the skills you need to successfully create, customize, and work with the Microsoft Data Mining Suite. Starting with the basics, this book will cover how to clean the data, design the problem, and choose a data mining model that will give you the most accurate prediction. You will be given an insight into the various data mining models, which will help you choose the most appropriate model. Next, you will be taken through the various classification models such as the decision tree data model, neural network model, as well as Bayes' model. Following this, you'll learn about the clustering and association algorithms, along with sequencing and regression algorithms, and understand the data mining expressions associated with each algorithm. By working through the steps in each chapter, you will quickly master the SQL Server Data Mining Suite. With ample screenshots that offer a step-by-step account of how to build a data mining solution, this book will ensure your success with this cutting-edge Data Mining System.
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About the Author
Debarchan Sarkar @debarchans is working with Microsoft Escalation services and has written books on SQL Server BI and big data. His total tenure at Microsoft is 6 years, and he was with the SQL Server BI team before diving deep into big data and the Hadoop world. He is an SME in SQL Server Integration Services and is passionate about the present-day Microsoft self-service BI tools and data analysis, especially social-media brand sentiment analysis. Debarchan is from Calcutta, India, and is presently located in Bangalore, India, working in Microsoft's Global Technical Support Center. He owns and maintains his big data learning group on Facebook and has been a speaker at several Microsoft internal and external community events. Apart from his passion for technology, he is interested in visiting new places, listening to music, meeting new people, and learning new things because he is a firm believer that "Known is a drop; the unknown is an ocean".
Amarpreet Singh Bassan is a Microsoft Data Platform engineer working on SQL Server and surrounding technologies. Amar is a subject matter expert in SQL Server Analysis Services and Reporting services. Amar is also a part of Microsoft's HDInsight team and he possesses a deep passion for programming.
Most Helpful Customer Reviews
Excellent book, explains the data mining capabilities of SQL Server 2014 really well.