The quintessential self-made man, master of brand identity, and award-winning executive—KISS’s Gene Simmons—shares his manifesto for business success.
did not become one of the most successful rock bands in history by accident.
Long before they first took the stage, Gene Simmons and Paul Stanley had a clear-cut operating plan for their business. Over the past forty years, KISS
has sold over 100 million CDs and DVDs worldwide and manages over three thousand licensed merchandise items. In addition to KISS, Simmons’ lucrative ventures include two hit reality shows, a professional sports team, a restaurant chain, and a record company. A recipient of the Forbes Lifetime
Achievement Award, this brilliant executive runs all of his businesses on his own—no personal assistant, few handlers, and as little red tape as possible.
Me, Inc., the marketing and finance wizard gives aspiring entrepreneurs the critical tools they need to succeed. Simmons teaches you how to build a solid business strategy, harness the countless tools available in the digital age, network like hell, and be the architect for the business entity that is you. Inspired by The Art of War, Me, Inc. is organized around thirteen specific, easy-to-understand principles for success, drawn from Simmons’
own triumphs and failures.
From finding the confidence necessary to get started to surrounding yourself with the right people to knowing when to pull the plug and when to double-down,
these principles can help you attain the freedom and wealth of your dreams.
|Publisher:||Blackstone Audio, Inc.|
|Product dimensions:||5.80(w) x 5.20(h) x 0.70(d)|
About the Author
Known as rock's ultimate showmen, Paul Stanley and Gene Simmons founded the hard rock supergroup KISS in the early 1970s. Since then, KISS has sold more than eighty million albums and performed more than two thousand shows around the world, and is still touring today.