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Mission-Based Management: Leading Your Not-for-Profit In the 21st Century / Edition 3

Mission-Based Management: Leading Your Not-for-Profit In the 21st Century / Edition 3

by Peter C. Brinckerhoff
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Product Details

ISBN-13: 9780470432075
Publisher: Wiley
Publication date: 11/23/2009
Series: Wiley Nonprofit Law, Finance and Management Series , #231
Edition description: Third Edition
Pages: 303
Sales rank: 204,303
Product dimensions: 6.10(w) x 9.10(h) x 1.20(d)
Lexile: 1140L (what's this?)

About the Author

Peter C. Brinckerhoff is an internationally renowned trainer, author, and consultant to nonprofit organizations. He brings years of experience in the field to his work, as he is a former board member of local, state, and national not-for-profits, and has worked on the staff and as executive director of two regional not-for-profits. Since founding his consulting firm, Corporate Alternatives, in 1982, Mr. Brinckerhoff has helped thousands of organizations become more mission-capable. He is the award-winning author of Mission-Based Management, Third Edition; Social Entrepreneurship; Mission-Based Marketing, Second Edition; and Faith-Based Management, all published by Wiley.

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Table of Contents


Preface to the Third Edition.

About the Author.

Chapter 1 Introduction.

A look at three core philosophies, who the book is written for,how the book is designed, and how to get the most from readingit.

Chapter 2 Where We Were, Where We Are, Where We'reGoing.

A brief history of the nonprofit world, an examination of therelationship between nonprofits and their funders, and an updatedprediction of the nonprofit world for the next ten years.

Chapter 3 What Works: The Characteristics of a SuccessfulNonprofit.

An updated list of the ten things that a nonprofit needs tocontinue to do its mission well in the twenty-first century.

Chapter 4 The Mission Is the Reason.

How to get the most benefit from the reason that nonprofitsexist. For many, the mission is an underutilized resource. Adiscussion on updating and then using a motivational missionstatement.

Chapter 5 Being Ethical, Accountable and Transparent.

Effective nonprofits are highly ethical, accountable to theircommunities and transparent both inside and outside theorganization. The best ways to do this on the highest moral planepossible is covered.

Chapter 6 A Businesslike Board of Directors.

What an effective board is, and what the board's and the staff'srespective roles are. Reducing board liability and recruiting andretaining a board will be covered as well.

Chapter 7 Leading Your People.

A new approach to nonprofit leadership that succeeds in today'shigh-speed, information-driven environment, also including bettercommunications, evaluations, and rewards.

Chapter 8 Embracing Technology for Mission.

How to use technology to better serve, manage, inform, market,empower, and compete in today's all-tech, all-the-timeenvironment.

Chapter 9 Creating a Social Entrepreneur.

How to develop a culture that takes reasonable risks on behalfof the people it serves. The criteria of a social entrepreneur. Howto focus on your core competencies and remain flexible.

Chapter 10 Developing a Bias for Marketing.

The best way to bring your entire team into the marketingprocess, to discover who your markets really are and how to meettheir needs and wants. The characteristics of a market-driven andmission-based organization. Why asking is so important.

Chapter 11 Financial Empowerment.

The eight key characteristics of a financially empowerednonprofit, better internal reporting, and how a nonprofit can keepwhat it earns.

Chapter 12 A Vision for the Future.

How to plan where you are going, and how to get the most fromthe planning process as well as from the plan itself. Sample planoutlines.

Chapter 13 The Controls That Set You Free.

The way to get the most from nine different kinds of policies,including a tested method for their development andenforcement.

Chapter 14 A National Agenda: Empowering OurNonprofits.

A new way of looking at nonprofits for everyone to consider:funders, donors, volunteers staff, board, the public and the press.What we all need to do together to improve, free, embolden, andempower the not-for-profits that are so essential to ourcommunity.

Chapter 15 Final Words.


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