Music Publishing / Edition 5 available in Paperback
- Pub. Date:
- Cengage Learning
This is the definitive guide for people starting or operating a music publishing company. This book reveals why music publishing is vital to anyone actively engaged in the music business and how you can profit from it. Industry expert Tim Whitsett's guide will empower you to succeed whether you're starting up your own company, climbing the corporate ladder in your current job, or adding profits to your current music business activities. Learn how to forecast sales, calculate advances, evaluate copyright purchases, negotiate favorable contracts and licenses, market product effectively, manage personnel and company affairs efficiently, and maximize commercial potential.
About the Author
Tim Whitsett's music publishing career began at 17 when he formed his own company. After college, he joined Stax Records in Memphis, later becoming president of the music publishing division, East/Memphis Music Corp. Whitsett was named general manager of Chrysalis Music (London) in 1976. Chappell Music Ltd. (London) recruited him in 1981 as manager, Standard Division. Whitsett has operated advisory services to music publishers in 15 countries since the mid-eighties. His clientele has included CBS, MCA, RCA, EMI, Chappell, Chrysalis, Island, Virgin, Rondor, Jobete, United Artists, and publishing companies owned by Elton John, Michael Jackson, and Paul McCartney. Now based in his hometown, Jackson, Mississippi, Whitsett is associated with Malaco Music Group and frequently provides consultancy services to music publishers and copyright investors worldwide.
Table of Contents
Music Publishing: An Overview What is Music Publishing? Starting Your Own Publishing Company Acquisitions Copyright Songwriter Contracts Co-Publishing Mechanical-Right Licensing Performing-Right Licensing Synchronization Right Licensing Foreign Licensing Licensing Print Rights Grand Rights and Dramatic Rights Licensing Songs for Commercial Advertising Miscellaneous Licensing Issues Exploitation Marketing 101 Company Management