The New Articulate Executive: Look, Act and Sound Like a Leader

The New Articulate Executive: Look, Act and Sound Like a Leader

by Granville N. Toogood


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The bestselling guide to communicating authentically and effectively in today’s business landscape

In the age of social media, email, and texting, the spoken word resonates with people more powerfully than ever. Master the art of face-to-face communication, and you’ll be the stand-out leader in your organization.

No one understands this better than Granville Toogood, who has trained some of today’s most successful business leaders. The gold standard of powerful corporate communication, The Articulate Executive reveals the author’s winning methods. Taken right from Toogood’s acclaimed workshops, the proven, step-by-step techniques detailed here will help you:

* Position yourself as the leader in your industry
* Command any venue and engage any audience
* Make a strong impression using the “8-second rule”
* Speak with the confidence of a seasoned CEO
* Deliver presentations that impress any audience

Communication tools like Twitter, LinkedIn, and Facebook are just that: tools. They’re useful, but they alone what get you where you want to be. In order to drive real, measurable results, you have to get in front of people—and wow them.

Whether you run a large company or lead a small team, drive multi-million-dollar sales or just launched your first startup—The Articulate Executive is packed with the expert advice, tried-and-true techniques, and hands-on exercises you need to speak and act like the professional you are.

Product Details

ISBN-13: 9781260026658
Publisher: McGraw-Hill Professional Publishing
Publication date: 08/18/2017
Edition description: Updated
Pages: 240
Sales rank: 458,293
Product dimensions: 5.50(w) x 8.10(h) x 0.70(d)

About the Author

Granville Toogood is a leadership communications coach who works with a long list of blue-chip clients and has served as a consultant to more than half the Fortune 500 CEOs, as well as thousands of business leaders, entrepreneurs, senior-level executives, political figures, diplomats, and celebrities throughout the world.

Table of Contents

Preface to the Paperback Edition

Preface to the Hardcover Edition


1: General Considerations

2: Risk and Return

3: The Behavior of Multiple-Asset Portfolios

4: The Behavior of Real-World Portfolios

5: Optimal Asset Allocations

6: Market Efficiency

7: Odds and Ends

8: Implementing Your Asset Allocation Strategy

9: Investment Resources

Appendix A: Becoming Your Own Portfolio Analyst

Appendix B: Correlation Coefficients Among Asset Classes




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