Library JournalThis book consists of 29 essays that effectively address the concerns of business leaders as they contemplate the future. Contributors include academicians, practitioners, and entrepreneurs who offer a wealth of valuable insights and present new and creative ways to approach such problems as ethical values, competition, employee issues, leadership, marketing, environmental concerns, and strategic planning. Included are examples of companies that have applied these ideas. Although these topics are covered in other business publications, the approach and level of coverage are unique and important for practitioners and management students. Recommended for larger collections.-- Grace Klinefelter, Ft. Lauderdale Coll., Fla.
Most Helpful Customer Reviews
See all customer reviews