Nudge: Improving Decisions about Health, Wealth, and Happiness

Nudge: Improving Decisions about Health, Wealth, and Happiness

by Richard H. Thaler, Cass R. Sunstein
3.4 65

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Overview

Nudge: Improving Decisions about Health, Wealth, and Happiness by Richard H. Thaler, Cass R. Sunstein

For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions
 
More than 750,000 copies sold
 
New York Times bestseller
An Economist Best Book of the Year
Financial Times Best Book of the Year


Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. In the tradition of The Tipping Point and Freakonomics, Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.

Product Details

ISBN-13: 9781101655092
Publisher: Penguin Publishing Group
Publication date: 02/24/2009
Sold by: Penguin Group
Format: NOOK Book
Pages: 320
Sales rank: 11,906
File size: 3 MB
Age Range: 18 Years

About the Author

Richard H. Thaler was awarded the 2017 Nobel Prize in Economics. He is the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago’s Booth School of Business, where he is the director of the Center for Decision Research. He is also the co-director (with Robert Shiller) of the Behavioral Economics Project at the National Bureau of Economic Research and in 2015 was the president of the American Economic Association. He has been published in several prominent journals and is the author of a number of books, including Misbehaving: The Making of Behavioral Economics.
 
Cass R. Sunstein is the Robert Walmsley University Professor at Harvard Law School, where he is the founder and director of the Program on Behavioral Economics and Public Policy. He is by far the most cited law professor in the United States. From 2009 to 2012 he served in the Obama administration as Administrator of the White House Office of Information and Regulatory Affairs. He has testified before congressional committees, appeared on national television and radio shows, been involved in constitution-making and law reform activities in a number of nations, and written many articles and books, including Simpler: The Future of Government and Wiser: Getting Beyond Groupthink to Make Groups Smarter.

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Nudge 3.4 out of 5 based on 0 ratings. 65 reviews.
Romero More than 1 year ago
I bought this book for my nook but was disappointed to realize, after reading a few pages, that many of the figures that are present in the print version are not present in the ebook. In place of the figures, there are boxes with a statement saying that rights were not granted for digital media, and "please refer to print version." I thought that the point of buying a nook and ebooks was to, for the most part, replace the print ones. It's an interesting book, but I wouldn't buy the e-version until they have the figures and exact same content as print. Barnes and Noble should tell people in advance whether an ebook does not have same content as the print version. Not sure if by not warning people, B&N gives grounds for a class action lawsuit, but it is, at best, unethical not give such warning. Let the buyer beware is not exactly the way to satisfy your customers.
Nilesh Saraf More than 1 year ago
Many important figures are missing. The formatting is very bad, headings are not in bold and spacing is wrong. it does not feel like a book but instead some draft version of the book. Barnes and Noble should not be selling the nook version if they arent able to deliver the e-book experience. very disappointed - dont even consider it.
Missive65 More than 1 year ago
This was recommended by someone who read the book but I should have read more excerpts before purchasing. I have only gotten through the first 3 CDs and not very motivated to spend the time listening to the remaining cds. The substance is somewhat basic, common sense. I will eventually listen to the remaining CDs and hope the content improves.
Anonymous More than 1 year ago
Great techniques for the slow brainwashing of the great mass of people who have no interest in thinking for themselves. A must read for any aspiring dictator, whether they dream of controling a country or a corporation.
Anonymous More than 1 year ago
Must read for anyone interested in public or private policy issues.
Anonymous More than 1 year ago
Anyone who has a psych degree will know these ideas/priciples. May be interesting to others though.
lollo55 More than 1 year ago
Read this for a sociological project and appreciated the humor with which the authors addressed some of the issues. It contains great examples of how our benevolent overseers can nudge us in the right direction and help us as mere humans make the decisions we might otherwise be unwilling or too lazy to make for ourselves. My only criticism is that the points are made through examples from many areas and then repeated and repeated and REPEATED!!!! It could we'll have been shorter and still very good
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