Pajama Paydays: How to Make the Internet Work for You

by Hwayda Kater, Raymond Aaron

Overview

As you face a changing job market, you may be struggling to adjust and survive. To survive you need to embrace the online market and create multiple streams of income. But how do you do that online? How do you know what online income and business models deliver results and which ones will work best for you? In this comprehensive guide, Hwayda Kater takes you on a journey of her transition from the corporate world to the online business world and shows how you can do the same. This guide will help you assess your lifestyle and income needs, then map out a customized online income blueprint that addresses your current circumstances, personality type, skill sets and interests—something most training and business systems fail to take into consideration. You will learn about three online income models and four online business models that you can mix and match to fit your needs. Because what works for someone else might not work for you. All income and business models outlined in this guide can be started and operated online by one person only and can easily be scaled to any business size you wish to operate. By the time you have finished reading this book, you will know exactly how to make the Internet work for you, regardless of whether you want to be an employee, freelance contractor or business owner. Before you invest in any online training or business programs, make sure you read this book first. It will save you a lot of time and money going down the wrong path that might not be the right fit for you.

Product Details

ISBN-13:	9781483582016
Publisher:	BookBaby
Publication date:	11/01/2016
Sold by:	Barnes & Noble
Format:	NOOK Book
Pages:	248
File size:	1 MB

About the Author

Hwayda Kater is a Canadian entrepreneur, author, and business coach. After spending over 20 years in the corporate world helping companies build big brands and sell millions of dollars in products and services, she now focuses her time on providing business and marketing consulting services to numerous clients from small startups to large marketing departments of leading organizations. Her main passion is helping thousands take their career destiny into their own hands by making the leap from employee status to successful business owners. During her corporate career for leading IT consulting and software companies and now as managing director of her own digital media and consulting firm, Hwayda has seen hundreds of resumes come through her desk from many highly skilled candidates that lacked the knowledge of how to navigate the new job market, stand out from the crowd and demand what they’re truly worth. In her book “Pajama Paydays: How To Make The Internet Work For You” she has set out to outline the ins and outs of the new online job market and internet business arena. The book covers the various online income and business models and helps the reader assess their lifestyle and income needs, then map out a customized online income blueprint that addresses their current circumstances, personality type, skill sets and interests—something most training and business systems fail to take into consideration. To connect with Hwayda, visit www.hwayda.com.

Table of Contents

Introduction 1

The Four Formulas For Success 4

The Changing Job Market And Why You Need To Adapt 7

Income Options Few People REALLY Know About 10

Mindset Shifts To Increase Your Income 13

New Trends That Will Impact Your Success 18

Why You Need To Start Now 19

Where To Start 21

Step 1: Know Your Options 23

Step 2: Know Yourself 25

Step 3: Know What You Want 27

Step 4: Know Why You Want It 35

Step 5: Do Something 42

Get Paid For Your Services Online 47

How To Migrate Your Current Job Online 50

How To List Your Services Online So Paying Clients Can Find You 51

How To Stand Out And Survive In A Crowded Marketplace 59

What Services Are In High Demand 69

How To Create Your Own Job By Offering Solutions 75

How To Increase Your Rates By Increasing Your Value 76

Sell Products Online 79

What Types Of Products You Can Sell Online 80

How To Tap Into The Information Product Business 86

How To Tap Into The Digital Products Business 96

How To Tap Into In The Physical Product Business 97

Unlock the Door to Riches 110

Expand Your Reach With Affiliate Marketing 113

Advantages and Disadvantages Of Affiliate Marketing 122

How To Increase Your Profits With Affiliate Marketing 127

What Is High-Ticket Affiliate Marketing And Why You Need to Know About It 131

Scale Your Business With Licensing 137

Private Label & White Label 143

Online Franchises 147

Put All The Pieces Together 149

Building A Business Vs. Creating A job 152

Automating Your Income 155

Everyday Examples 164

Earn While You Learn 176

Use Leverage To Your Advantage 177

How To Leverage Education 178

How To Leverage Branding 181

How To Leverage Financing 183

How To Leverage Offers 186

How To Leverage Systems and Processes 190

How To Leverage Time 193

Insider Secrets 197

5 Key Elements To A Successful Online Business 199

What Business Model Top Online Earners Use 210

How To Avoid Scams And See Through The Hype 212

How To Start On A Limited Budget 219

Your 90-Day Action Plan 225

Assess. Plan. Implement 227

Acknowledgments 233

About The Author 236