A world-renowned consultant is lured out of self-imposed exile on a remote Greek island to expound on an ultimate marketing strategy to the members of the board of a multinational footwear corporation. As venal and disturbing as the strategy is, this 21st century "Prince" styles himself as an architect of neo-liberalism in its most shark-like incarnation. The only values he recognizes are those linked intimately to the profit principle. Cunning, pretentious, and deeply irreverent, he has created a marketing scheme that reduces human beings to pure consumer animals.
Corrosively satirical, The Parachute reveals an extreme society obsessed by mass consumption and instant gratification.
|Publisher:||Key Porter Books|
|Product dimensions:||5.00(w) x 6.80(h) x 0.40(d)|