ISBN-10:
0198204558
ISBN-13:
9780198204558
Pub. Date:
02/28/2000
Publisher:
Oxford University Press, USA
Passion's Fortune: The Story of Mills and Boon

Passion's Fortune: The Story of Mills and Boon

by Joseph McAleer

Hardcover

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Product Details

ISBN-13: 9780198204558
Publisher: Oxford University Press, USA
Publication date: 02/28/2000
Pages: 352
Product dimensions: 6.20(w) x 9.20(h) x 1.00(d)

Table of Contents

Part I. Establishing the Imprint: The History
Mr Mills and Mr Boon 1908-1913
The Bubble Nearly Bursts, 1914-1928
A Boon without Mills, 1929-1945
Regrouping and Restructuring, 1946-1956
The Paperback Revolution, 1957-1972
Part II. Romance and Responsibility: Editorial Policy
The Thirties: A Genre is Born
The Forties: Flying the Flag
The Fifties: Preserving the Legacy
Women's Magazines: The Outside Editors
The Sixties: Change and Experimentation
Afterword: The Global Product and Its Product
Bibliography
Index

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