Personal Branding and Marketing Yourself: The Three PS Marketing Technique as a Guide to Career Empowerment

Personal Branding and Marketing Yourself: The Three PS Marketing Technique as a Guide to Career Empowerment

by Rita Balian Allen

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Overview

Personal Branding and Marketing Yourself: The Three PS Marketing Technique as a Guide to Career Empowerment by Rita Balian Allen

Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer. In this engaging, timely, and informative book, acclaimed career coach, trainer, and consultant Rita Balian Allen makes the case for personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the Three Ps Marketing Technique has been the key. This technique PREPARES individuals to promote themselves by PACKAGING their talents and accomplishments, showcasing them, and PRESENTING their value inside their organization as well as in their profession, industry or community.

Product Details

ISBN-13: 9780991505104
Publisher: Balian Publishing Co
Publication date: 06/15/2014
Pages: 172
Product dimensions: 6.10(w) x 9.20(h) x 0.80(d)

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