Persuasion & Influence: The Science and Art of Effective Presentation

Persuasion & Influence: The Science and Art of Effective Presentation

by Bruce Hilliard

NOOK Book(eBook)

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The way people persuade or influence others is about to change forever. This book moves away from the traditional hit-and-miss methods of persuasion, by applying real science to this fundamental business and life skill. From a business perspective, the very practical process described in this book allows anyone to rapidly create a truly persuasive message, that is very easy to understand, and highly influential. Because this proven methodology can be used to create very real business success, it will become essential reading for leaders, managers, marketeers and salesmen. Additionally, the techniques described in this book can be used for almost any endeavour. For instance, you can apply these easy-to- use techniques to develop a winning presentation for a multi-billion dollar contract, or you can use the same types of approach to communicate more effectively with your spouse. This is the power of the universal principles described in this book.

Product Details

ISBN-13: 9781922131102
Publisher: Woodslane Press
Publication date: 06/01/2019
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 300
File size: 6 MB

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