Poland's New Ways of Public Diplomacy

Poland's New Ways of Public Diplomacy

by Beata Ociepka


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Product Details

ISBN-13: 9783631672273
Publisher: Lang, Peter Publishing, Incorporated
Publication date: 07/03/2017
Series: Studies in Communication and Politics Series , #5
Pages: 242
Product dimensions: 5.83(w) x 8.27(h) x (d)

About the Author

Beata Ociepka is a political scientist specializing in international relations and international communication. Her recent research has been focused on public diplomacy and international broadcasting. She is Head of the International Communication Section of the Polish Society for International Studies. She works at the Faculty of Journalism, Information and Book Studies, University of Warsaw, Poland.

Table of Contents

Main institutions of public diplomacy – Geopolitical context – Positioning the country in Europe – Public diplomacy as a communication model – Country branding – Messages and images – Public diplomacy as a Rubik cube – Domestic dimension – Politics on memory – Mediated public diplomacy – Development cooperation and promotion of democracy as public diplomacy

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