Positioning (marketing): A Comprehensive Primer

Positioning (marketing): A Comprehensive Primer

by Gerardus Blokdyk
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Overview

Does Positioning (marketing) systematically track and analyze outcomes for accountability and quality improvement? Who sets the Positioning (marketing) standards? What are your most important goals for the strategic Positioning (marketing) objectives? What business benefits will Positioning (marketing) goals deliver if achieved? Is a fully trained team formed, supported, and committed to work on the Positioning (marketing) improvements?

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role... In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Positioning (marketing) investments work better.

This Positioning (marketing) All-Inclusive Self-Assessment enables You to be that person.

All the tools you need to an in-depth Positioning (marketing) Self-Assessment. Featuring 697 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Positioning (marketing) improvements can be made.

In using the questions you will be better able to:

- diagnose Positioning (marketing) projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

- implement evidence-based best practice strategies aligned with overall goals

- integrate recent advances in Positioning (marketing) and process design strategies into practice according to best practice guidelines

Using a Self-Assessment tool known as the Positioning (marketing) Scorecard, you will develop a clear picture of which Positioning (marketing) areas need attention.

Your purchase includes access details to the Positioning (marketing) self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.

Product Details

ISBN-13: 9781983812750
Publisher: CreateSpace Publishing
Publication date: 01/13/2018
Pages: 132
Product dimensions: 6.00(w) x 9.00(h) x 0.28(d)

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