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Principles of Microeconomics
     

Principles of Microeconomics

2.0 1
by Robert H. Frank
 

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ISBN-10: 0071220798

ISBN-13: 9780071220798

Pub. Date: 10/28/2010

Publisher: McGraw-Hill Europe

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach

Overview

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. The authors introduce a coherent short list of core principles and reinforce them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles and to answer related questions and exercises.

The BRIEF editions were developed for instructors who appreciate core principles approach, and desire a more manageable amount of content and slightly less rigor. In the brief editions, the authors made careful choices of material to eliminate and condense, in order to produce of more concise coverage.

Connect is the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective.

Product Details

ISBN-13:
9780071220798
Publisher:
McGraw-Hill Europe
Publication date:
10/28/2010

Table of Contents

Part 1 Introduction
1.Thinking Like an Economist
2.Comparative Advantage: The Basis for Exchange
3.Supply and Demand: An Introduction
Part 2 Competition and the Invisible Hand
4. Elasticity
5.Demand: The Benefit Side of the Market
6.Perfectly Competitive Supply: The Cost Side of the Market
7.Efficiency and Exchange
8.The Quest for Profit and the Invisible Hand
Part 3 Market Imperfections
9.Monopoly and Other Forms of Imperfect Competition
10.Thinking Strategically
11.Externalities and Property Rights
12.The Economics of Information
Part 4 Economics of Public Policy
13.Labor Markets, Poverty, and Income Distribution
14.The Environment, Health, and Safety
15.Public Goods and Tax Policy
Part 5 International Trade
16.International Trade and Trade Policy

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