Public Television For Sale: Media, The Market, And The Public Sphere

Public Television For Sale: Media, The Market, And The Public Sphere

by William Hoynes

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Overview

Public television is uniquely positioned in our country to contribute to the invigoration of democratic public life because, ostensibly, it is neither driven by the market nor dominated by the state. In this comprehensive analysis of the forces that shape our public television system, sociologist William Hoynes finds that public television increasi

Product Details

ISBN-13: 9780813318288
Publisher: Taylor & Francis
Publication date: 03/31/1994
Series: Critical Studies in Communication and in the Cultural Industries
Pages: 207
Product dimensions: 6.00(w) x 9.00(h) x (d)

About the Author

William Hoynes is assistant professor of sociology at Vassar College.

Table of Contents

Public Television: The Historical and Political Context — The Political Economy of Mass Media — Early Visions of Public Television — The Content of Public Television: A Case Study of the MacNeil/Lehrer NewsHour — Funding and the Politics of Programming — Audiences, Markets, and the Public — Goal Ambiguity and Organizational Survival — Democracy and the Future of Public Television — Methodological Appendix

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