Qualitative Research in Business and Management / Edition 2

Qualitative Research in Business and Management / Edition 2

by Michael David Myers
ISBN-10:
0857029746
ISBN-13:
9780857029744
Pub. Date:
04/30/2013
Publisher:
SAGE Publications
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Overview

Qualitative Research in Business and Management / Edition 2

Electronic Inspection Copy available for instructors here

An expansive, yet remarkably concise and accessible resource, Qualitative Research in Business and Management is designed to help qualitative researchers with all aspects of their research project from start to finish. It discusses the key philosophies underpinning qualitative research and design in business and management, and assesses the advantages and disadvantages of the different approaches.

Key features include:

  • Case studies, exercises, further reading and examples from first-tier journals
  • An enhanced Companion Website including journal articles and weblinks
  • Chapters on writing up research and how to get your research published.

Visit the Companion Webiste at www.sagepub.co.uk/myers2e

Product Details

ISBN-13: 9780857029744
Publisher: SAGE Publications
Publication date: 04/30/2013
Edition description: Second Edition
Pages: 296
Sales rank: 716,068
Product dimensions: 6.60(w) x 9.40(h) x 0.70(d)

Table of Contents

PART ONE: INTRODUCTION
How to Use This Book
Overview of Qualitative Research
PART TWO: FUNDAMENTAL CONCEPTS OF RESEARCH
Research Design
Philosophical Perspectives
Ethics
PART THREE: QUALITATIVE RESEARCH METHODS
Action Research
Case Study Research
Ethnographic Research
Grounded Theory
PART FOUR: DATA COLLECTION TECHNIQUES
Interviews
Participant Observation and Fieldwork
Using Documents
PART FIVE: ANALYSING QUALITATIVE DATA
Analysing Qualitative Data: An Overview
Hermeneutics
Semiotics
Narrative Analysis
PART SIX: WRITING UP AND PUBLISHING
Writing up
Getting Published
PART SEVEN: CONCLUSION
Qualitative Research in Perspective

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