Today’s businesses don’t need bosses—they need leaders.
Company success doesn’t come from telling people what to do. True sustainable success is created from within, and to get there you need to transform your company culture. Sales and Leadership Trainer and Coach Jeff Ruby has a process that works. The RedRock Leadership method shows business leaders—from small businesses to Fortune 500 companies—how to double, triple, and even quadruple bottom-line results. The key factor in creating that growth? Emotional intelligence—but not just in one person. Benefit from RedRock’s game-changing lessons, including:
How to leverage the power of emotions for your business, not against it.
- Why management is an outdated concept—and why no one is talking about it.
- Understand the six differences between heroic leadership and collaborative leadership…and why collaborative leadership will take your company growth further.
- The unique four-point plan that starts with leaders and ripples down to your teams to revitalize growth and transform culture.
- The shocking common denominator between your top performers...and your worst.
- ...plus even more tools, strategies, and step-by-step exercises from RedRock Leadership training programs used by hundreds of companies worldwide.
Just because you are part of leadership doesn’t mean you are a leader. Redefine what it means to be a leader with Jeff Ruby's authentic and insightful keys to collaborative leadership...and forge the path to success in business and in life.
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About the Author
Table of Contents
CHAPTER 1: THE IMPACT OF THE FURIOUS PACE OF CHANGE
The Impact of Six Generations
How Culture Is Being Redefined
What You Need to Know About Generational Diversity
A Cultural Shift Is Underway
What We Do at RedRock Leadership
CHAPTER 2: CAN’T WE JUST ELIMINATE EMOTIONS?
It All Comes Down to Trust
Identify the Best and Worst Leaders That You’ve Encountered in Your Life
Lead with Emotional Intelligence
The Three Levels of Emotional Intelligence
Management vs. Leadership
The Rise of Collaborative Leadership
The Approach State vs. the Avoid State
The Dangers of the Avoid State
CHAPTER 3: PERSONAL AWARENESS
Consider the Role You Play in Relationships
Leadership and Personal Awareness
Remove Insecurity and the Sky Is the Limit
How to Change Your Mindset
The Power of the Approach State
How to Get into The Approach State
CHAPTER 4: INTEGRITY
Build Your Culture with Integrity
How Integrity Can Help Your Business
You Have to Make Tough Decisions
CHAPTER 5: INTERNAL MOTIVATION
Establish Your Core Values
Your Core Values Will Ground You
Core Values Will Define Your Culture
Using Core Values as a Guide
CHAPTER 6: EMPATHY
Empathy Can’t Be Forced
Recognize Others’ Emotions
CHAPTER 7: SOCIAL SKILLS
How Do You Communicate?
The DISC Behavior Language
What Is DISC?
Communicating with Others
Understand Your Adapted Style and Natural Style
Task and People Orientation: Introverts and Extroverts
CHAPTER 8: 12 DRIVING FORCES
CHAPTER 9: MOTIVATE YOUR TEAM
Set Yourself Up for Success
The RedRock Core-Valuator
Harnessing Harmful Behavior
Following Through and Trusting Yourself
The Benefit of Difficult Decisions
What if Leadership Doesn’t Align with the Organization’s Core Values?
Coach and Hold Your Team Accountable
CHAPTER 10: HOW TO CREATE AND ACCOMPLISH ACTIONABLE GOALS
Why Do We Fail to Accomplish Our Goals?
Leverage Your Time to Accomplish Your Goals
How to Leverage Time
The RedRock Leadership 4-Step Personal Growth Plan
CHAPTER 11: PROTECT YOUR RELATIONSHIP WITH TIME
Front-Load to Manage Expectations
CHAPTER 12: CREATE YOUR LEGACY