Resume Magic

Resume Magic

by Susan Britton Whitcomb

Paperback(Older Edition)

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Resume Magic by Susan Britton Whitcomb

At last -- a professional resume writer reveals her inside trade secrets for creating phenomenal resumes. No other book explains the nuts and bolts of resume writing so clearly, then illustrates those techniques with Before-and-After resumes.

Product Details

ISBN-13: 9781563708916
Publisher: JIST Publishing
Publication date: 01/28/2003
Edition description: Older Edition
Pages: 608
Product dimensions: 8.40(w) x 10.56(h) x 1.24(d)

Table of Contents

Chapter 1A Resume Primer1
Tools for the Task2
The Resume Tool: Asset or Liability?3
Then Why Write a Resume?6
And Why This Book?7
Some Success Stories7
Your Most Important Tool44
Chapter 2How to Use Advertising Strategies to Get an Interview47
Using Ad Agency Strategies to Get Noticed48
Step 1How to Grab Your Reader's Attention49
Step 2How to Capture Your Reader's Interest53
Step 3How to Create Desire for Your Product--You!60
Step 4Call to Action65
Chapter 3How to Choose the Most Flattering Format69
Two Tried-and-True Winning Formats: Chronological and Functional70
Genetic Variants of the Two Main Resume Types83
If It Works, It's Right130
Chapter 4The Blueprint for a Blockbuster Resume135
Data Bits, or Contact Info136
Objective, or Focus Statement149
Professional Experience153
Education, Credentials, and Licenses155
Publications, Presentations, or Patents158
Awards and Honors159
Bio Bites159
What Not to Include163
Putting It All Together164
Chapter 5How to Write Great Copy167
The Objective or Focus Statement178
The Qualifications Summary186
Professional Experience195
Education, Credentials, Licensure210
Publications, Presentations, and Patents217
Awards and Honors222
Bio Bites223
Chapter 6Accomplishments: The Linchpin of a Great Resume229
What's in It for Me?230
Words to Woo Employers234
Strategies for Presenting Accomplishments243
Where to Find Material for Your Accomplishments253
Impact-Mining: Probing Questions to Unearth Hidden Treasures256
Sifting Through the Accomplishments You've Gathered296
Use Impact Statements to Portray Yourself as the Right Fit301
Chapter 7Editing: Resume-Speak 101303
Development Editing: A Primer in Power Writing304
Technical Editing/Copyediting: The Mechanics of Resume-Speak319
Prune, Prune, Prune355
Proof, Proof, Proof357
Chapter 8Visual Artistry: The Missing Link361
Design Elements363
Tweaking Tips407
Chapter 9E-Resumes431
ASCII Text Resumes432
Web Resumes447
Scannable Resumes459
Applicant-Tracking Systems: What Happens After You E-Mail or Post Your Resume?465
Futurist Resumes467
Chapter 10Cover Letters and Other Parts of the Puzzle469
Strategy and Style470
The Segments of a Cover Letter479
The Anatomy of the Cover Letter488
Sticky Wickets491
Other Types of Letters494
Other Pieces of the Puzzle498
Futurist Career Management508
Appendix AWorksheets to Catalog Professional History511
Appendix BSurvey: What Employers Really Want in a Resume and Cover Letter523
Cover Letters527
Appendix CAction Verbs with Sample Phrases529

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