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Facts101 is your complete guide to Retail Buying. In this book, you will learn topics such as Buying Practices for the Different Retail Classifications, The Market Specialists and How They Service Retailers, Consumer Analysis, and Multiculturalism: Assessing the Product Needs of America's Major Ethni ... plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.