This book is holding an excellent dialogue between theology and media disciplines. It provides challenges to theologians to think about their perspectives, attitudes and practices of media and technology while it also challenges those media personnel who are involved in religious broadcasting with nuance theological thinking. This book on the one hand highlights the importance of recognizing the hermeneutic role of imagination, aesthetical aspects and new genre of media and communication today and on the other hand critically engages with media institution and technology that work around only profit making and mere entertaining (and thus alienating from real world) practices and ideas within them. This book brings out some controversies in this area to the light and hopes to initiate further discussions in this area of better community relationship and transformation through media and communication. Having brought some new ideas into light this book brings back a good dialogue between theology and media which will help those involved in rediscovering God's mission within the churches, within the media institutions and also within all those who serve humanity in various ways using the media and communication tools.