Selling Good Design: Promoting the Modern Interior

Selling Good Design: Promoting the Modern Interior

by Marilyn F. Friedman


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Product Details

ISBN-13: 9780847825455
Publisher: Rizzoli
Publication date: 10/29/2003
Pages: 160
Product dimensions: 8.50(w) x 11.00(h) x 0.60(d)

Table of Contents

Chapter 1Commerce and Culture Join Forces12
Chapter 2The 1927 Macy's Exposition of Art in Trade20
Chapter 3Model Rooms At John Wanamaker and Macy's30
Chapter 4Exhibitions at Abraham & Straus and Frederick Loeser & Co.42
Chapter 5Lord and Taylor Presents An Exposition of Modern French Decorative Art54
Chapter 6The International Exposition of Art in Industry at R. H. Macy & Co., 192874
Chapter 7B. Altman & Co. Presents An Exhibition of 20th Century Taste112
Chapter 8America Embraces Modern Design128
Chapter Notes132

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Selling Good Design: Promoting the Modern Interior 5 out of 5 based on 0 ratings. 1 reviews.
natehill653 on LibraryThing More than 1 year ago
Text and pictures describing the role department stores played promoting Modernism in New York before museums and galleries championed the movement.