Selling to the Masses: Retailing in Russia, 1880-1930

Selling to the Masses: Retailing in Russia, 1880-1930

by Marjorie L. Hilton



Product Details

ISBN-13: 9780822961673
Publisher: University of Pittsburgh Press
Publication date: 12/28/2011
Series: Pitt Russian East European Series
Edition description: 1
Pages: 344
Product dimensions: 6.00(w) x 9.20(h) x 0.90(d)

About the Author

Marjorie L. Hilton is assistant professor of history at Murray State University.

Table of Contents

Acknowledgments ix

Introduction 1

1 Russia's Retail Landscape, 1860s-1890s 14

2 Palaces of Retailing and Consumption 31

3 For God, Tsar, and Consumerism 73

4 Visions of Modernity: Gender and the Retail Marketplace, 1905-1914 110

5 Consuming the City: The Culture of the Retail Marketplace 132

Illustrations 157-172

6 War and Revolution in the Marketplace, 1914-1921 173

7 Retailing the Revolution 193

8 The Customer Is Always Wrong: Consumer Complaint in Late NEP-Era Russia 231

Epilogue 264

Notes 271

Bibliography 315

Index 331

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