The Slippery Art of Book Reviewing

The Slippery Art of Book Reviewing

by Mayra Calvani, Anne K. Edwards


View All Available Formats & Editions
Choose Expedited Shipping at checkout for guaranteed delivery by Friday, June 21


This book was written not only with the aspiring reviewer in mind, but also for the established reviewer who needs a bit of refreshing and also for anybody--be they author, publisher, reader, bookseller, librarian or publicist--who wants to become more informed about the value, purpose and effectiveness of reviews.

Foreword by James A. Cox, Editor-in-Chief Midwest Book Review

Winner, ForeWord Magazine 2008 Book of the Year Award in the category of Writing

Product Details

ISBN-13: 9781933353227
Publisher: Paladin Timeless Books
Publication date: 06/09/2010
Pages: 194
Sales rank: 835,831
Product dimensions: 5.25(w) x 8.00(h) x 0.45(d)

Read an Excerpt


The Art of Reviewing
The Five Keys to Being a Good Reviewer

In order to become a good reviewer, first and foremost, you'll need the following:

Command of Language

A solid command of English (or whatever language you write in). This includes a good knowledge of grammar, syntax, spelling and punctuation.

Let's face it. You might be able to express your thoughts clearly, but if your review has grammatical, spelling or punctuation mistakes, nobody will take you seriously. You might get away with posting your poorly-written review on Amazon or B&N, but no serious review site or publication will accept your review. Print publications, in particular, demand spotless submissions. Even if you have a word processor to take care of typos, this is usually never enough to correct grammatical or punctuation mistakes. Too many words pronounced the same way, like piqued, peaked, and peeked, end up being misused because this type of mistake is ignored by spellcheckers.

If you need some refreshing, get a good grammar book, take an English course in writing, or buy yourself a copy of Strunk and White's The Elements of Style, which continues to be a classic that all serious writers must have. Also, a good thesaurus should always be on a reviewer's desk.

Clarity of Thought

Likewise, you may have a solid command of the English language, but if you lack the ability to express your thoughts clearly, you won't be doing your job properly. A good review should sparkle with clarity. Keep your sentences straight and to the point. Follow a logical order when describing the plot and writing the evaluation. Don'tlet your thoughts stray all over the place or use unnecessary words. Each word you use in your review should count and have a purpose. Luckily, a good review has a specific structure which will be discussed in the How To Write A Book Review section. Sticking to this simple structure will help you keep your thoughts organized.


Yes, the topic of honesty will keep appearing in different sections of this book for the simple reason that it is so often taken lightly by reviewers.

Honesty is what defines a reviewer's trade. Readers, who turn to reviews before purchasing a book, depend on this honesty. And ultimately, a reviewer's foremost--and probably only--obligation is to readers, not to authors and publishers. "A reviewer's honest judgment is his stock in trade. Without it, a review is little more than weak PR," says Maggie Ball, owner and book review editor of The Compulsive Reader (, an online publication that specializes in serious fiction and long, in-depth reviews.


According to Random House Webster's Dictionary, to be objective is to be "not influenced by personal feelings, unbiased."

What does this mean to you, the reviewer? Simply that, ideally, you shouldn't let your values, beliefs, and way of life influence your review.

Let's say that you detest abortion, but are assigned to review a book where the protagonist has one. You get angry as you read, and may even start planning in your mind a negative review in spite of the fact that the book is well written, the characters compelling, the descriptions evoking. In this case, to write a negative review would be wrong, unfair, and dishonest. If you succumb to your personal feelings, you're being subjective, and a good reviewer, to the best of his or her ability, is not supposed to be subjective.

Sticking to books with plots with which you feel comfortable is the best way to avoid this problem. If you detest violence, for instance, don't review books about serial killers. Chances are, your opinion will be biased.

Objectivity in reviewing is the deliberate ignoring of your personal biases and preferences in order to write an honest review based on all parts of a book--plot, writing, characterization, construction and so on. However, the objective review will become subjective when the reviewer sums up their observations of the book in a logical manner and recommends it or doesn't recommend it.

Remember, just because you don't like the book doesn't mean it is bad.

When writing an objective review, try to put your feelings aside. One effective way to handle this situation is to mention it in your review to those who might be offended by the book, as well as those who might like it--even if you don't!


What you say is as important as how you say it, and this is where tact comes in, especially when writing negative reviews.

Stating your thoughts tactfully and eloquently while offering examples to support your evaluation will keep the negative review from sounding harsh, mean, or insulting. Your aim is not to offend or humiliate the author, but clearly explain to the reader why this particular book is not worth reading. When you phrase your reviews tactfully, the authors themselves can learn and profit from your negative reviews.

Avoid statements like "This is a terrible book" or "This is the worst book I've ever read." This screams 'unprofessional' and will label you as an amateur. There are other statements you can use to convey your negative reaction to the book. For instance, the harsh phrases mentioned above can be replaced by, "This book didn't live up to its full potential because.... "or "This novel didn't work for me for the following reasons..."

* * * *

What is a Book Review?

A book review is many things to many people. It is a judgment, a recommendation, a criticism, a job, an ego booster, interpretation, retelling part of the story, and others. So when you ask what a review is, and what purpose it serves, you ask a simple question with a complex answer.

A book review is different to each person in its intent, the impact it has and the final communication between reader and reviewer.

A review is an ego booster to an author if the reviewer finds the book praiseworthy. To that same author, it is a promotion too. It also tells the author if they've achieved their goal in the writing of the book. The author learns if their book is considered well written, well plotted, well researched, interesting, and if the characters are real enough in the world they inhabit to hold the reader's attention. If the review faults the book on any one of these items, the review is a teaching/learning tool (depending on how the author receives it and if the reviewer writes fairly of the book). It proves to the author that they have or have not learned their craft.

To the reviewer, a review is the end result of reading a book. The reviewer must then decide on the content of the review which will depend on where the review is going, who will read it, the length the recipient prefers, and if the recipient prefers positively-worded reviews only. Some reviews will be negative no matter how a reviewer tries to word them because there are one or more major faults they found in the book. This dictates what the reviewer will say in the review. So, for a reviewer, a review is a two-step communication, reviewer to author/recipient, and through them to the reader.

A reviewer does not just write a review and that is the end of it. Each review a reviewer writes has an impact on the reviewer's reputation as well as the author's. Too much praise for any book and the reader may be suspicious that the reviewer is either a friend of the author or afraid to write even a little critically of an author's work. Too much negativity in a review has the same effect. It either causes one to suspect the reviewer of playing god to build up his own ego or having an ax to grind. It may reflect the reviewer's inability to understand the message of the book, or the story, or their lack of knowledge of how to write a fair review. Some reviewers think they must find fault with every book they read.

To a reader who uses reviews to gather information about new books, a review is a source of information. They must be able to trust the reviewer's judgment as they are spending money and time on this book. If they believe a recommendation by a reviewer and find, upon reading the book, the reviewer did not tell what they, the reader, considers to be the truth or that the reviewer was only helping the author or publisher sell books, they will not trust that reviewer again. Thus, the reviewer's reputation suffers, and soon, no one will take their word as worth anything. Although the author may continue to solicit reviews from this reviewer to use for promotion of a book in which case, the reviewer isn't a reviewer, but has become a promotional blurb writer.

A review is a messenger that spreads the word about the book to publications, libraries, booksellers, websites and so forth. It may say anything from how much a reviewer enjoyed the book to how much they disliked the book and all that falls in between those two extremes. There are many publications in print that carry reviews and many websites that post them. Some of the publications and websites take reviews very seriously and have staff who do the reviews. Others accept freelance reviews written by satisfied readers.

A review tells a reader if the book is worth the time or not, keeping in mind that not all books fall into the area of interest of all reviewers. For instance, if a reviewer who loves romance but hates violence reads a mystery thriller or a horror story, their review may be negative because of the violence contained in the book. But if that same reviewer reads a story about two people finding true love in spite of seemingly insurmountable odds, they would probably recommend it highly if it were well written. Like other readers, reviewers have their preferences and that often shows in their reviews which recommend or don't recommend a work.

A review also tells the world there's a new book on the horizon that might be worth investigating, a chance to experience something new, to learn something not known, to see new worlds through the eyes of the writer. A well-written review may lure the reader into a new genre, thus opening a new market for that genre's writers and giving that reader a set of new places to visit and new people to meet.

Reviews that are well written offer much to the reading world, they carry information about the book, the author and the reviewer. A poorly-written review offers the same information, but may turn readers from exploring the book, future works of that author, or turn them against recommendations by this reviewer. Thus, a review can have a lasting effect on an author or reviewer's career. This, in turn, affects the publisher who may not be willing to submit any other works to that reviewer's incompetence.

It all boils down to reviews having a far-reaching effect. Like a stone dropped into a pond the ripples do spread outward, even though one may be almost unaware of them. It is a gamble for an author or publisher to ask someone to write a review of their work, an extension of the same risk they take in putting the time into writing the book or the money a publisher invests in putting the book on the market. Positive reviews help produce positive results for all concerned if the book is truly worth a reader's time and money.

An overly-positive review about a poorly-written book is a cheat in any way it is viewed. It misinforms the reader, perhaps causing them to buy a book they won't enjoy or that is even unreadable, it tells the publisher that an author who hasn't learned their craft is a good writer, and it tells the author that they have done a good job when they haven't.

"Some authors should never be published and I think it's a reviewer's responsibility to critique to that extent," says Ron Kavanaugh, publisher of Mosaic (, a print review publication specializing in African-American and Latin-American literature. "Assuming that everything--publisher, writer, reviewer, bookseller, and reader--is connected, then not to review books honestly is to perpetuate a bad writer's career, lessening the chances that a decent writer may be published instead."

Some reasons for overly-positive reviews are because the reviewer is afraid to write anything negative or doesn't want to hurt an author's feelings or because the media or website publishing the review only wants positive reviews. Another reason is that the reviewer may be afraid of facing criticism that may be turned on them for anything other than such a review. For some reviewers it is hard to say something negative in a positive fashion and yet warn the reader that this may not be a book worth taking home. Thus, the reader wastes his time and money on a poorly-written book because of a review that was written in false terms.

Reviews are harbingers of good things to come for a reader, author, and publisher if a book is well done. The review tells the world this book deserves to be read, the author deserves to be known and the publisher deserves to sell that book. Reviews introduce new authors to the world and encourage readers to buy their books, thus helping to build that writer's reputation.

Reviews are sounding boards for reviewers to tell the world why some books should be read and why others should not. A satisfied reviewer will write a satisfied review and recommend the book to others.

Reviews are tools used by booksellers, libraries, and even publishers. Booksellers peruse reviews online and in print publications to make decisions on what to stock on their shelves. Libraries use them for the same reason and may keep them on hand for their readers to read. Some readers will ask the library to get a certain book based on reviews they've seen. And publishers may use reviews as feedback in helping decide whether or not the next book by this author is worth publishing.

A review can be many things to one person or one thing to many people. It depends on the reviewer and the reader of that review. Some reviewers are academics and write very thoughtfully-constructed reviews of varying lengths that offer an in-depth look at the content and perhaps the message of a book. Their reviews will not be read by the average reader nor will their reviews be about books the average reader would likely peruse as they are meant to reach readers in a specific field of interest or profession. This review, while very informative to the reviewer's peers, may appear too wordy or dull to someone not interested or acquainted with that book's subject matter. Yet, that same review will be perfectly aimed at the intended readership.

While a review by an academic may not work for the average reader, nor is such a review likely to be the result of the average reviewer's work, it serves to let a portion of the world know about the work of a specific author whose work might be of interest to those who work in that field and serves notice to the author that their work is considered worth the time of their intended audience.

This is how reviews work. They spread the word about books, authors and publishers, serve to alert the reading world of their existence and give a leg-up to an author's career. Reviews grab a reader's attention and say "Read this book" or "Don't read this book." Reviews are part of the cycle of publishing a book, helping to link reader to author, which, in the end, is their purpose.

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

Slippery Art of Book Reviewing 4.3 out of 5 based on 0 ratings. 10 reviews.
Beverly_Stowe More than 1 year ago
THE SLIPPERY ART OF BOOK REVIEWING Mayra Calvani and Anne K. Edwards Have you ever wanted to write a review for a book you read, but weren't quite sure where to start or what to say? Or maybe you've written reviews but weren't satisfied with the way they turned out. If you answered yes to either or both of the above, then check out The Slippery Art of Book Reviewing by authors and reviewers Mayra Calvani and Anne E. Edwards. Their book points both experienced and prospective reviewers in the right direction to help write the best reviews possible. The authors divide the book into three parts. They also provide a table of contents and an index to make it easy to find exactly the topic the reader is looking for. Part one starts with "The Five Keys to Being a Good Reviewer." The authors continue with an explanation of what a book review is and the results of the review for the reader, author, publisher, booksellers, librarians, and the world. Another section discusses the importance of reading critically and gives points to consider as you read the book, for both fiction and nonfiction. If audio books and graphic novels are your preference, the authors talk about them as well. From the different types of reviews to signs of what makes an amateur reviewer to starting your own book review site and much more, Ms. Calvani and Ms. Edwards give the reader expert advice on how to write a book review. I used their information on reviewing nonfiction books to help me write this review. Part two discuses the influence of book reviews. Have you ever stopped to think that your review might sway a bookseller or librarian in their choice of titles to purchase? That's an awesome responsibility, which shows how important your review is. The authors say: "Reviews play an important part on whether or not a person buys a book; a positive review tells the reader that the money they will spend on that book is worth it, while a negative review will do the opposite and may influence the person into not buying the book." This is one reason that your reviews must be honest. Part three lists resources, such as review sites, online communities, print publications, and so much more. I know I'll be looking into some of these to find more places to post my reviews. The authors clearly have done their research, with quotes from many of their sources. They also give examples of reviews that I found very helpful. I haven't covered nearly all the information this book provides, but you'll find that it answers just about any question you might have. I highly recommend The Slippery Art of Book Reviewing for everyone who aspires to review books, as well as to readers who might like to host reviewers on their blogs or who simply enjoy reading good nonfiction books. The authors sum it up pretty nicely, I think: "Once you've decided to try reviewing, relax and enjoy the experience. There's nothing else quite like it." What more can I say?
storiesforchildren More than 1 year ago
What is this? Here I am, a book reviewer, reviewing a book about how do to book reviews! Mayra Calvani is a multi-genre author and reviewer. Anne K. Edwards is a mystery writer. Each one is also the editor of a newsletter and/or ezine related to writing, so they know whereof they speak. This book is in three parts. Part One, "The Art of Reviewing," explains five keys to being a good reviewer, how to read critically, how to write a book review, how to rate books, the different types of reviews, the signs of an amateur reviewer, and other information related to writing book reviews. Part Two, "The Influence of Book Reviews." discusses how book reviews influence libraries, bookstores, publishers, authors, publicists, book clubs, and readers. Part Three, "Resources," gives hints on how and where to get start posting reviews with contact information for both print review publications and online review sites of all genres. The main point that Calvani and Edwards try to get across is that a reviewer must be as objective as possible and fair. Like any other "how to" book, there may be some suggestions that will not necessarily apply in every situation, but in general this book provides good advice that will be useful for both beginning reviewers and those who are veterans at reviewing. Why would I review such a book for Stories for Children Magazine? Some of the young people reading the reviews here to find books that they might want to read may decide, later in life or even now, to start doing their own book reviews for publication, and they will find a lot of helpful material in this book. As for me, I feel that one is never too old to learn and grow, so I certainly appreciate the opportunity of being able to read and review the book.
IonaS on LibraryThing More than 1 year ago
This book deals in depth with all possible aspects of book reviews and reviewers.In Part One, The Art of Reviewing, the authors examine what a book review is, comparing it to book reports, critiques, etc. There are sections on how to write a book review, including examples of published reviews by the two authors, on types of reviews, on "the absolute don'ts (or signs of an amateur), on "What's in it for You, the Reviewer", on how to start your own book review site, etc. etc.Part Two deals with the influence of book reviewers and Part Three is entitled "Resources". This latter part includes advice on how and where to get started posting reviews, and provides useful information on online review sites and publications. I found this the most valuable part of the book.I would have regarded this as quite a good book, had it not contained so many irritating instances of loose writing, including faulty grammar and sentence structure, lack of necessary prepositions, and so on, primarily in the first part of the book. I hadn't expected poor language in a book of this sort, written by experienced reviewers, particularly since the authors stress that such errors should not occur in the work of reviewers (they shouldn't occur in the work of authors, either!).For example (on page 69): " ... you will state a little of the plot of each - or some - stories" - you can't say "each stories"! If this were just an isolated occurrence, it wouldn't matter, obviously, as we can all make mistakes, but unfortunately there are several such instances of sloppy language.In one chapter the author concerned uses the word "readers" when she means "reader-reviewers", and "reviewer" when she means "professional reviewers", while on a later page the terms are correctly used. (This is perhaps due to problems co-ordinating the authors' individual contributions to the book.)A sentence that annoys me is, for instance, "Reader reviews can be of any length, ... and say things a reviewer wouldn't." Firstly, a "reader review" is a review too, and, secondly, I find it a bit sloppy to juxtapose "reader reviews" in the first part of the sentence with "reviewer" in the second part. Further on, she writes " a reader who enjoys writing reviews may graduate into becoming a reviewer". But, again, a reader who writes reviews is by definition a reviewer, perhaps not a good one or a professional one, but still a REVIEWER.We are advised to use words that all readers can understand. Firstly, it might inhibit one's writing style somewhat, should one attempt to do this, and anyone how could one tell? And, secondly, I feel the author's statement to be somewhat condescending, to try to follow her advice would be to "look down" on the reader and belittle his or her abilities. If anyone should fail to understand any of the words in the text he is reading, surely he could look up the words in a dictionary, or, in this day and age, check on-line? Of course we should write clearly and reasonably simply, but I feel that the authors' advice would tend to make for a puerile style that deprives the review of its individuality and richness.There is a section on the importance of objectivity when writing a review, i.e. that we should not be influenced by personal feelings "but should be 'unbiased'. However, in a later section comparing the characteristics of various types of literary output, we read under the heading "Review" - "it is subjective". And of course a review is subjective, as each person has his own views, and when expressing his evaluation of the book must base this on his own, necessarily subjective views. How else could one appraise the book if not through one's own value system? To my mind, the very essence or rationale of a review is the principle of subjectivity. (Again, in this section we come across the statement "A review is ... and may be written by readers as well as reviewers"!! )A section pertains to the subject of the books sent without cost to potential reviewers. I feel
lesleymc on LibraryThing More than 1 year ago
The Slippery Art to Book Reviewing is a good aid for those who are thinking of becoming a `serious¿ reviewer or wish to improve their reviewing skills, it contains some useful examples, reference material and in-depth explanations. I fall into the category of `reader to reader¿ reviewer and although the book is aimed mainly towards the more professional reviewer I still found it interesting. It hasn¿t influenced me to change my style of reviewing and level of participation in same but it has helped to reinforce my choice.
melopher on LibraryThing More than 1 year ago
Whether you are interested in writing book reviews or are already doing it in some capacity, The Slippery Art of Book Reviewing has something to offer you. While most of the information should be common sense for someone already involved in the industry, it does provide some good topics to consider. It begins with an overview on composing a written review, and gives some general guidelines based on the preferences of different review publications. The topic of the aim or goal of a review is explored, as well as the influence that book reviews have. Online reviews as well as paper publications are discussed, and the book concludes with a fine list of resources to aid you in your search.I didn't find any real "ground-breaking" information here, but it did give a nice overview of the field. Anyone interested in becoming a book reviewer would benefit from this well-organized book.
InTheBookcase More than 1 year ago
If you enjoy sharing your literary opinion on books by writing your own reviews, you'll find this book to be an excellent source of information and advice. You'll learn the ins-and-outs of how to deal with all types of books. Key points that I was reminded of while reading "The Slippery Art of Book Reviewing" are the following: * Giving an overly-positive review to a book can sometimes be too much, or raise suspicion the reviewer may just be attempting to be too nice to the author. "Remember, objectivity and honesty in reviewing are of the utmost importance." -Page 56 * When you have a negative opinion on a book, there is always a tactful way to share your personal thoughts without being rude. "You can be critical and honest without being unkind." -Page 51 * Always maintain structure, clarity and objectivity in your reviews. "Each word you use in your review should count and have a purpose." -Page 10 * A book review is definitely different than a book report, a critique, or press release, and should be written accordingly. The title of this book is aptly named, because the material literally explains about the "slippery art" of reviewing. There are many more beneficial facts found in the book to allow you to improve your own art of reviewing, and much advice is planted throughout the chapters. "The Slippery Art of Book Reviewing" is not just for people (like myself) who post their reviews on personal blogs, or online book stores, but also for people who review books as their full-time job. I'll be returning to this book often as a reliable aid.
RtBBlog More than 1 year ago
Reviewed By~JoAnne Review Copy Provided By~Bewitching Book Tour I am a volunteer book reviewer and also write reviews for books I read for pleasure on book websites. I didn't realize there is a book reviews industry and I personally had "on the job" training if you will. Much of what was in this book about reviews - how to write them, who owns them, where you can post them, etc. are what I've been doing but really didn't know the logic behind. The Slippery Art of Book Reviewing gave support to why who I write volunteer reviews for has us write our reviews the way we do, including number of books we can have out, assignments, where we can post reviews, etc. This book is a how to book on the do's and don'ts of being a book reviewer. Some of the areas covered are how to write a positive review, how to write a positive negative review when you have to write a negative one, what to include and the format needed. It also gave several samples after the discussions to show you how to write reviews given different scenarios. It also delves into the importance of reviewers to publishers, authors and readers. A second section dealt with the book review sites and how to start your own. It was extremely detailed in explaining how best to do so with lots of pros and cons especially as it relates to ebooks and reviews posted on the internet. It had a lot of information but was really geared to the owners or webmasters of the book reviewer sites. It also touched on how to obtain volunteer reviewers - what to look for, how to see if they would be a good fit, how to enforce their deadlines, and make sure they write a quality review. The last part of the book dealt with resources was 20 pages long almost all of it giving website and contact information for where you can possibly post your reviews. This section is really for independent reviewers and those either having a book review site or setting one up. It wasn't for the average reader or reviewer so I was able to skim through most of it but glancing at the titles of the suggested websites. As a person who loves to read and who is enjoying being a volunteer reviewer this was an enjoyable although technical read. I would recommend it to anyone who sees writing reviews in their future. Favorite Quote: Remember that the books are being sent to you in exchange for a review. Accepting books and not writing the reviews is, in one word: STEALING. You'd be surprised at the number of reviewers' who, after having requested several books, suddenly 'disappear.' These people are not legitimate, they're crooks, plain and simple. Integrity is part of the code of honor of a legitimate reviewer.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago