ISBN-10:
0761861955
ISBN-13:
9780761861959
Pub. Date:
02/16/2014
Publisher:
UPA
Social Media: Pedagogy and Practice

Social Media: Pedagogy and Practice

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Overview

Social Media: Pedagogy and Practice examines how interactive technologies can be applied to teaching, research and the practice of communication. This book demonstrates how social media can be utilized in the classroom to build the skillsets of students going into journalism, public relations, integrated marketing, and other communications fields.

Product Details

ISBN-13: 9780761861959
Publisher: UPA
Publication date: 02/16/2014
Edition description: New Edition
Pages: 274
Product dimensions: 5.90(w) x 9.10(h) x 1.00(d)

About the Author

Kehbuma Langmia is an Associate Professor at Howard University within the Department of Strategic, Legal and Management Communications.

Tia C. M. Tyree is an Associate Professor at Howard University within the Department of Strategic, Legal, and Management Communications.

Pamela C. O’Brien is an Associate Professor and the Chair of the Department of Communications at Bowie State University.

Ingrid Sturgis is an Assistant Professor/New Media in the Department of Media, Journalism and Film at Howard University.

Table of Contents

Preface      
                                                                                                   
Acknowledgments  
                                                                                       
Introduction:  Social Media History and Use, Pamela C. O’Brien                                                                   
Section I:  Pedagogy

Chapter 1:  Using Social Media and Creating Social Media Courses, Tia C. M. Tyree                                                                                 
    
Chapter 2:  Twitter, Facebook, Blogs, and Media-Sharing Sites in the Classroom,  Jennifer B. Cox       
                                                                                     
Chapter 3:  Teaching Computational Literacy Through Game Design, Ingrid Sturgis & Todd Shurn   
                                                                 
Chapter 4:  Social Media and Critical Pedagogy, Kehbuma Langmia & Stella-Monica Mpande     
                                              
Chapter 5:  How to Do Communication Research Using Social Media Data, William B. Hart & Erica C. Taylor
                                                     
Chapter 6:  Conducting Research Utilizing Social Media: Best Practices, Jamie Cohen & Paul Mihailidis          
                                                   
Section II:  Social Media Practices in the United States
    
Chapter 7:  African Americans and Social Media, Jayne Cubbage                                                                                             
Chapter 8:  The Seven Sisters and Their Siblings Go Digital: An Analysis of Women’s Magazine Content on Websites, iPads, and Cell Phones, Yanick Rice Lamb & Kendra Desrosiers  
                                    
Chapter 9:  Social Branding of College Students to Seek Employment, Jamila A Cupid & S. Lenise Wallace
                                                             
Chapter 10:  Social Media, Law, and Practice, Angela D. Minor Esq.    
          
Section III:  International Social Media Practices

Chapter 11:  Participatory Media Impact on the Arab Spring, Adam Klein
                                                                                                       
Chapter 12: Social Media and Participatory Communication: The UNDP and the Diffusion of Empowerment, Nickesia S. Gordon     
                         
Chapter 13:  Cock Crow in the “Electronic Republic:” Social Media and Kenya’s 2013 Presidential Election, Kehbuma Langmia  
                                                                      
 
  About the Editors     
                                                                                      
  About the Authors                                                                        

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