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The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance
     

The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance

4.8 4
by Jody Hoffer Gittell
 

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Management lessons from the world's most profitable airline

Fortune magazine calls Southwest Airlines "the most successful airline in history." With a market value greater than the rest of the U.S. airline industry combined, Southwest Airlines is an amazing company with amazing management practices. Drawing on extensive research and interviews with

Overview

Management lessons from the world's most profitable airline

Fortune magazine calls Southwest Airlines "the most successful airline in history." With a market value greater than the rest of the U.S. airline industry combined, Southwest Airlines is an amazing company with amazing management practices. Drawing on extensive research and interviews with frontline Southwest employees, managers, and senior executivesThe Southwest Airlines Way explains how Southwest's relationship-based performance principles can be adopted by managers in any industry, with dramatic results.

Full of frontline tales of Southwest's innovative management style, this compelling book explains how Southwest's relentless focus on high-performance relationships and its people-management practices have been the key to its unparalleled success in the airline industry. It reveals how any organization willing to invest the time and effort can learn from Southwest's management style by creating shared goals, shared knowledge, and mutual respect among management, employees, and suppliers. This is the secret of how Southwest consistently outperforms its competitors in the high-pressure, timesensitive airline industry.

Editorial Reviews

Jeffery Pfeffer
The Southwest Airlines Way is by far the most comprehensive and insightful analysis of the success of this remarkable company. The book has scores of suggestions useful to managers in any industry on how to face competitive challenges.
Professor, Graduate School of Business, Stanford University and Author of The Human Equation
Thomas A. Kochan
Through extensive research Jody Hoffer Gittell gets to the bottom of what has sustained Southwest Airline's positive employee relations and high performance through good and bad times. Shareholders, employees, and customers would all benefit if companies would learn from this rich story and adapt the lessons to their particular settings.
MIT Sloan School of Management, MIT Global Airline Industry Program
James L. Heskett
If you want to understand how one organization can change the competitive rules of the game for an entire industry, read this book.
Baker Foundation Professor, Harvard Business School and Coauthor of The Value-Profit Chain

Product Details

ISBN-13:
9780071396837
Publisher:
McGraw-Hill Companies, The
Publication date:
12/19/2002
Pages:
319
Product dimensions:
6.38(w) x 9.24(h) x 1.25(d)

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The Southwest Airlines Way: Using the Power of Relationships to Achieve High Performance 4.8 out of 5 based on 0 ratings. 4 reviews.
Guest More than 1 year ago
If you¿ve wondered what¿s behind Southwest Airlines¿ uncommon success, wonder no more. Author Jody Hoffer Gittell lays it all out in The Southwest Airlines Way. Gittel, a university professor, explains that at Southwest Airlines, relationship building and collaboration aren¿t just given lip service ¿ they¿re a condition of employment. This is an excellent case study of the airline and its competitors, wherein Gittell reveals the characteristics that make Southwest shine, traits other airlines have tried hard to emulate. She makes a compelling case for the power of relationships inside, outside and at all levels of the corporate hierarchy. Meticulously researched and offering abundant industry testimonials, this corporate exploration doesn¿t feel like yet another marketing book. We think this excellent exposition is just the ticket for corporate leaders who want to know not just how Southwest did it, but how they can do it too.
Guest More than 1 year ago
It's a great read on how Southwest Airlines, using various relationships between management and employees, has been able to increase productivity and profitability and sustain a 30 year record of growth and profitability. It is a must read for any C.E.O., manager or business owner, in any type of business, who wishes to achieve far greater success in their business in those areas of both productivity and profitability. As the Executive producer and host of the highly acclaimed business tv show, Business Beat Live I can truly say that this book ranks a 10! Read it and you will see why!
Guest More than 1 year ago
The professor has provided a accurate and meaningful description of the management philosophy that has made Southwest not only a great airline but also THE great American corporation. Every manager and management student should read, digest and put into practice the people skills descibed is this textbook for both business and personal success.
Guest More than 1 year ago
After I read a business book I don't store it by subject or author. Instead I put it in one of three sections (four if you count the recycling bin). The first is for important manuscripts that I'm glad I've read and may go back to someday. The second is for the authors who've surprised me with an idea or phrase earning a page flag or a highlight. And the third is a messy stack (within arms reach) of books with numerous flags, dog-eared corners, notes in the margins and even a news clipping or three. I consider this third section my decision making "arsenal". I go to there often to get the firepower I need to keep myself or my clients moving in the right direction. I just added them up. Jody Hoffer Gittell's "The Southwest Airlines Way" has six flags, 29 dog-eared pages, about a hundred paragraph highlights. That's after my first reading (on the plane to New York). Next week I'll go through it again and (I'm sure) add some more. Then I'm confident it will deserve a place along side "The Service Profit Chain", "Maslow on Management", my collection of Mary Parker Follett's writings and 15 or 20 others (it's too messy to be exact) in my decision making arsenal for 2003 and beyond. I can't give anything five stars so don't hold that against the author (it's all those years of strict Catholic education). But if you are like me, trying to figure out how to create the requisite level of accountability without losing any of the switched on, highly adaptive, problem solving kind of teamwork you see in the best service organizations "The Southwest Airlines Way" will give you great firepower. 4 and one half stars! Laurence Haughton author of "It's not the big that eat the small...It's the FAST that eat the slow"