SPEAK 2 (with CourseMate with SpeechBuilder Express? 3.0 1-Semester, InfoTrac Printed Access Card) / Edition 2

SPEAK 2 (with CourseMate with SpeechBuilder Express? 3.0 1-Semester, InfoTrac Printed Access Card) / Edition 2

by Rudolph F. Verderber
ISBN-10:
1285077059
ISBN-13:
2901285077054
Pub. Date:
01/01/2014
Publisher:
Cengage Learning

Paperback

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Overview

SPEAK 2 (with CourseMate with SpeechBuilder Express? 3.0 1-Semester, InfoTrac Printed Access Card) / Edition 2

Created through a "student-tested, faculty-approved" review process with hundreds of students and faculty, SPEAK2 is an engaging and accessible solution to accommodate your diverse lifestyle. SPEAK2 guides you through the speechmaking process with six Speech Plan Action Step activities that prompt you to develop effective speeches. With the help of sample speeches, chapter review cards, numerous online tools, techniques to help you address anxiety and ethical issues, and much more, SPEAK2 gives you an exceptional foundation for creating and delivering speeches.

Product Details

ISBN-13: 2901285077054
Publisher: Cengage Learning
Publication date: 01/01/2014
Series: New, Engaging Titles from 4LTR Press Series
Edition description: Student
Pages: 304
Product dimensions: 8.50(w) x 10.70(h) x 0.50(d)

About the Author

Rudolph F. Verderber is Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year — as well as one of the all-time best-selling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories, and skills to introductory level students. His Cengage Learning texts — COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK — have a reputation for being student favorites due to their accessible presentation of theory and skills.


Deanna D. Sellnow, PhD, is Professor of Strategic Communication in the Nicholson School of Communication at the University of Central Florida and conducts faculty development workshops on instructional communication pedagogy. Published in regional, national, and international journals, her research focuses on the rhetoric of popular culture, particularly music as communication, and instructional communication as it occurs in conventional and nonconventional classrooms, as well as in risk and crisis contexts. She is co-author of COMMUNICATE!, COMM, SPEAK, and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage.


Kathleen S. Verderber is Associate Professor of Management Emeritus at Northern Kentucky University. In addition to consulting with various civic, professional, and business organizations, she has published numerous journal articles and has presented papers at many communication and management conferences. She is a co-author of COMMUNICATE!, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK, all with Cengage, and author of INTER-ACT: INTERPERSONAL COMMUNICATION, CONCEPTS, SKILLS, AND CONTEXTS with Oxford University Press. She holds an MA in speech communication as well as an MBA and a PhD in organizational behavior from the University of Cincinnati.

Table of Contents

Part I: OVERVIEW. 1. Foundations of Public Speaking. 2. Your First Speech. 3. Listening and Responding. Part II: SPEECH PLANNING ACTION STEPS. 4. Determining an Appropriate Speech Goal. 5. Adapting to Audiences. 6. Gathering and Evaluating Information. 7. Organizing and Outlining. 8. Introductions and Conclusions. 9. Presentational Aids. 10. Language and Oral Style. 11. Delivery. Part 3: PUBLIC SPEECH PRESENTATION VARIATIONS. 12. Informative Speeches. 13. Persuasive Messages. 14. Persuasive Speeches. 15. Ceremonial Speeches. 16. Group Presentations. Endnotes. Index. Quick Quiz Answers.

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