Speaking with a Purpose / Edition 8

Speaking with a Purpose / Edition 8

by Arthur Koch
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Speaking with a Purpose / Edition 8

Speaking with a Purpose provides readers with the “nuts and bolts” needed to become effective public speakers.

Intentionally brief, this book allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular and practical, the Eighth Edition is the best of the brief books available on the subject.

Product Details

ISBN-13: 9780205624928
Publisher: Pearson
Publication date: 01/23/2009
Series: MySpeechKit Series
Edition description: Older Edition
Pages: 192
Product dimensions: 5.90(w) x 8.90(h) x 0.60(d)

Table of Contents

Most chapters conclude with “Exercises.”

1. Getting Started.
Say Something Worthwhile.
Say It Ethically and Accurately.
Say It in an Easy Way.
Projecting Confidence.
The Truth about Nervousness.
Projecting Confidence.
How to Develop Self-Confidence.
Visual Imagery for Confidence in Public Speaking.
A Script for Visual Imagery to Develop Confidence in Speaking.
The Communicative Act.
Communication Breakdowns.
Barriers to Listening.
Ways to Improve Listening.
Note-Taking Tips.

2. Determine Your Purpose and Subject.
Selecting a Subject.
Specific Purpose.
The Central Idea.

3. Audience Analysis.
Who Exactly Is My Audience?
What Response Can I Reasonably Expect from My Audience?
Will My Audience Find This Subject Useful?
Will My Audience Find This Subject Interesting?
What Is My Audience's Knowledge of My Subject?
What Demographic Characteristics Should I Consider about My Audience?
Is My Audience's Attitude Favorable, Indifferent, or Opposed?

4. Supporting Your Ideas.
Comparison and Contrast.
Visual Aids.
Combined Supports.

5. Gathering Supportive Material.
Personal Experience and Knowledge.
The Library.
Electronic Services.
Writing Away for Materials.
Bibliography Cards.
Taking Notes.

6. Preparing the Content of Your Speech.
Organizing Your Speech.
Planning the Body.
Decide on Main Points.
Arranging Central Ideaand Main Points.
Body of Speech.

7. The Introduction and Conclusion.
Objectives of Introductions.
Attention Step in Introductions.
Types of Conclusions.
Outlining Your Speech.
Sample Full-Sentence Outline for a Speech to Instruct.

8. Preparing for Delivery.
Sample Delivery Outline.
Using Note Cards.
Extemporaneous Method.
Practicing the Speech.

9. Delivery.
Impromptu Speeches.
Manuscript Speeches.
Memorized Speeches.
Extemporaneous Speeches.
Nonverbal Communication.
Delivery Pitfalls.

10. Informing.
Demonstration Speeches.
Definition Speeches.
Description Speeches.
Expository Speeches.
Guidelines for Informative Speaking.
Sample Speech to Inform.

11. Persuasion.
Persuasion Defined.
Personal Proof.
Credibility of Politicians.
Psychological Proof.
Logical Proof.
Deductive Reasoning.
Inductive Reasoning.
Other Forms of Reasoning.
Types of Persuasive Speeches.

12. Group Communication.
The Functions of Discussion.
Types of Discussion.
Participating in Discussion.
Moderating the Discussion.
A Pattern for Problem Solving.
Evaluating Discussions.
Using Case Problems.


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