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Unlike old-school “design your own coupon book” titles, this book moves straight into computer technology and proceeds to the latest trend in couponing . . . apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process.
Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.
|Product dimensions:||6.90(w) x 8.90(h) x 0.60(d)|
About the Author
Entrepreneur Media, Inc. is the premier content provider for and about entrepreneurs. Their products engage and inspire every day with advice, solutions, and resources that fuel the bold and independent way entrepreneurs think. After 31 years, nobody reaches more growing businesses.
Entrepreneur Press is a leading small-business trade publisher, providing aspiring, emerging, and growing entrepreneurs with actionable solutions to every business challengeultimately, leading them from business idea to business success.
Rich Mintzer is an expert in making complicated topics reader-friendly, including business, technology and environmental concerns. He has written more than 45 nonfiction books on a wide range of topics. He has also spent 20 years as a magazine journalist and the past several years writing and producing web content.
Most Helpful Customer Reviews
There is nothing like having a great idea on how to start a business, but what becomes a problem is knowing where to start! I always see so many sites that do these wonderful coupons and deals on their blogs or websites, ending up with many subscribers and happy people. However, can you really make money this way? I mean is there really any way to grow income as you grow your following and ranking? Well to my surprise, there is a way to get all these dreams fulfilled and it's all thanks to this helpful book, Start Your Own Online Coupon or Daily Deal Business by Entrepreneur Press and Rich Mintzer. It is one book that really helps you understand exactly how it's done. There are steps to follow, tips to keep you motivated and proceeding with positive thoughts throughout the entire startup, and the understanding of the financial and company requirements or features that you may want to have. It really is one of my favorite books to read! Since it is a startup book from Entrepreneurs, I'm feeling more comfortable by getting helpful guidance through beginning to end. Therefore, I feel my dreams can be possible by the helpful tips and steps through the beginning process. Plus, all of this is great for home based jobs and can really help build income and provide others with wonderful savings too! Finally, I don't feel lost or in need of more information that I would have to find some other place, such as online or in another book. This is just a very helpful and such a wonderful book to own!