#1 Wall Street Journal Bestseller
An award-winning psychologist and director of the UCLA Center for Digital Behavior shows everyone how to make real, lasting change in their lives in this exciting work of popular psychology that goes beyond The Power of Habit with science and practical strategies that can alter their problem behaviors—forever.
Whether it’s absent-minded mistakes at work, a weakness for junk food, a smart phone addiction, or a lack of exercise, everyone has some bad habit or behavior that they’d like to change. But wanting to change and actually doing it—and sticking with it—are two very different things.
Dr. Sean Young, an authoritative new voice in the field of behavioral science, knows a great deal about our habits—how we make them and how we can break them. Stick with It is his fascinating look at the science of behavior, filled with crucial knowledge and practical advice to help everyone successfully alter their actions and improve their lives.
As Dr. Young explains, you don’t change behavior by changing the person, you do it by changing the process. Drawing on his own scientific research and that of other leading experts in the field, he explains why change can be difficult and identifies the crucial forces that combine to make transformation permanent, from the right way to create new habits to how to harness emotional meaning to motivate change. He also helps us understand how the mind often interferes with creating lasting change and how we can outsmart it, including using "neurohacks" to shortcut the brain’s counterproductive instincts. In addition he provides a powerful corrective to the decades old science of habits, offering a next generation discussion of how habits can change behavior with the right approach.
Packed with pragmatic exercises and stories of real people who have used them successfully, Stick with It shows that it is possible to control spending, stick to a diet, become more social, exercise regularly, stop compulsively checking e-mail, and overcome problem behaviors—forever.
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About the Author
Sean Young is a UCLA medical school professor and the founder and executive director of the UCLA Center for Digital Behavior (CDB) and the UC Institute for Prediction Technology (UCIPT), which have been featured in the New York Times, the Washington Post, the Huffington Post, and Science, and on NPR, Yahoo Finance, TechCrunch, Mashable, CNN, CBS News, and other major media outlets. He has a PhD in psychology and a master’s in health services research from Stanford University. He lives in Southern California.
Table of Contents
Chapter 1 The Science of Lasting Change 1
How do you change behavior? … Change the process-not the person … Seven forces behind lasting change
Chapter 2 Stepladders 19
Start small. But how small is small? … Find out with the model of Steps, Goals, and Dreams … Use the Power of the Incremental
Chapter 3 Community 49
Make sure the right people are around you … But how do you do that? … Learn from the HOPE intervention model
Chapter 4 Important 81
People change if they're motivated to change … But what if people don't want to change? … Use our short list of motivators
Chapter 5 Easy 107
People will keep doing things if they're easy to do … But how do you make something easy? … Use the E-Trade test
Chapter 6 Neurohacks 129
Conventional wisdom on behavior change is wrong … Use neurohacks instead … Lasting change starts with action … Use these mental shortcuts to reset your brain
Chapter 7 Captivating 157
Use rewards … But not just any rewards … They have to be captivating
Chapter 8 Engrained 185
Get the brain on your side … But how do you do this? … Do the behavior again and again
Chapter 9 Putting It All Together 203
The limits of habits … the ABCs of behavior … and how to apply this book in your life 203