Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage

Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage

by Ranjit Thind

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Product Details

ISBN-13: 9781138064553
Publisher: Taylor & Francis
Publication date: 11/22/2017
Pages: 182
Product dimensions: 6.25(w) x 9.25(h) x (d)

About the Author

Ranjit Thind has nearly 20 years’ global experience in the fashion industry and has worked for a variety of iconic brands such Nike, Asprey and Ralph Lauren. He is an alumnus of the London College of Fashion, United Kingdom, and Harvard Business School, United States.

Table of Contents

Table of Contents


  1. The Business Environment: Industry Dynamics And Value Drivers
  2. Emerging Markets: A New Paradigm
  3. Strategy: Creating And Capturing A Competitive Advantage
  4. Creating Winning Business Models: Past, Present And Future
  5. Brand Management: Leveraging The Fundamentals
  6. Innovation Driven Growth: The Formula For Success
  7. Mergers And Acquisitions: Deal Strategy, Execution And Integration
  8. Management And Leadership: Approaches, Styles And Activities
  9. Culture And Inclusion: Capabilities, Diversity And Action
  10. Work-Life Harmony: Strategies For Successful Assimilation
  11. The Future Of Fashion: A New Reality

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