Strategic Management / Edition 1

Strategic Management / Edition 1

ISBN-10:
0471380717
ISBN-13:
9780471380719
Pub. Date:
01/28/2001
Publisher:
Wiley
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Overview

Strategic Management / Edition 1

This book is written for current and future general managers who have or will have overall responsibility for a business. The authors provide a set of frameworks, tools, and concepts to build this capability. The goal of the book is to provide insights into organizations and strategy that will help general managers make strategic thinking in their firms pervasive, effective, and rewarding.

Product Details

ISBN-13: 9780471380719
Publisher: Wiley
Publication date: 01/28/2001
Pages: 464
Product dimensions: 7.76(w) x 9.69(h) x 0.93(d)

Table of Contents

Business Strategy.

Competitive Advantage.

Internal Context: Organization Design.

Organization and Competitive Advantage.

External Context: Industry Analysis.

The Spectrum of Competition and Niche Markets.

Competition in Concentrated Markets.

Entry and the Advantage of Incumbency.

Creating and Capturing Value in the Value Chain.

Strategic Management in a Changing Environment.

Strategy in Markets with Demand-Side Increasing Returns.

Globalization and Strategy.

Corporate Strategy: Managing for Value in a Multibusiness Company.

The Strategy Process.

Appendix.

Credits.

Index.

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Strategic Management 5 out of 5 based on 0 ratings. 1 reviews.
Guest More than 1 year ago
if you like authors as Jay Barney, Michael Porter, Prahalad, Ghemawat, for instance, you will like to read this book. Remember 'causal ambiguity' ? It´s there. A liked it very much.