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Strategic Management: Concepts and Cases: Competitiveness and Globalization / Edition 10 available in Hardcover
Strategic Management: Competitiveness and Globalization, 4e continues the authors tradition of quality and excellence in presenting how firms achieve strategic competitiveness, through a timely and clear writing style. The text uniquely focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O mode in explaining how firms build a sustained competitive advantage. This text contains the concepts portion onlycustomized case selections are available through Custom Publishing.
|Edition description:||Older Edition|
|Product dimensions:||7.44(w) x 9.69(h) x 0.79(d)|