Strategic Management: Competitiveness and Globalization, 4e continues the authors tradition of quality and excellence in presenting how firms achieve strategic competitiveness, through a timely and clear writing style. The text uniquely focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O mode in explaining how firms build a sustained competitive advantage. This text contains the concepts portion only. Customized case selections are available through Custom Publishing.
|Edition description:||Older Edition|
|Product dimensions:||8.00(w) x 9.92(h) x 0.59(d)|
Table of Contents
PART ONE: STRATEGIC MANAGEMENT INPUTS. 1. Strategic Management and Strategic Competitiveness. 2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis. 3. The Internal Environment: Resources, Capabilities, and Core Competencies. PART TWO: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Business-Level Strategy. 5. Competitive Dynamics. 6. Corporate-Level Strategy. 7. Acquisition and Restructuring Strategies. 8. International Strategy. 9. Cooperative Strategy. PART THREE: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Corporate Entrepreneurship and Innovation. PART FOUR: CASES.