Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama

Taking Our Country Back: The Crafting of Networked Politics from Howard Dean to Barack Obama

by Daniel Kreiss

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Product Details

ISBN-13: 9780199936786
Publisher: Oxford University Press, USA
Publication date: 08/06/2012
Series: Oxford Studies in Digital Politics Series
Edition description: New Edition
Pages: 248
Product dimensions: 9.10(w) x 6.10(h) x 0.70(d)

About the Author

Daniel Kreiss is Assistant Professor of Journalism and Mass Communication at University of North Carolina-Chapel Hill

Table of Contents

Table of Contents
Acknowledgements
Chapter 1: Innovation, Infrastructure, and Organization in New Media Campaigning
Chapter 2: Crafting Networked Politics
Chapter 3: Dean's Demise and Taking on Bush
Chapter 4: Wiring the Party
Chapter 5: Organizing the Obama Campaign
Chapter 6: Mobilizing for Victory
Conclusion: New Media Campaigning from Dean to Obama
Bibliography
Notes

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