Talent Magnetism: How to Build a Workplace That Attracts and Keeps the Best

Talent Magnetism: How to Build a Workplace That Attracts and Keeps the Best

by Roberta Chinsky Matuson


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The competition wants your customers AND your best people. Learn the new rules for attracting top talent and getting them to stick around.

Talent Magnetism offers straightforward, easy-to-apply techniques that help managers navigate the challenges of attracting and keeping talent to foster innovation and fuel growth.

Roberta Matuson, bestselling author of Suddenly in Charge and award-winning management consultant, shows you how with:

* Fresh techniques and creative ways to build an organization with talent magnetism, where top talent is pulled in with minimal effort on the employer's part.
* Proven methods which focus on what today's post-recession workers value most. Hint: It isn't what you think!
* Case studies of organizations that have achieved "magnetic" status without Toyotasized budgets.
* Rules of Attraction: recommendations to propel you forward at warp speed.

Drawing on real-life case studies and examples, Matuson demonstrates the new rules of workplace attraction and retention, helping you and your organization develop irresistible talent magnetism.

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Product Details

ISBN-13: 9781857885989
Publisher: Mobius
Publication date: 10/28/2013
Pages: 228
Product dimensions: 5.50(w) x 8.40(h) x 0.80(d)

About the Author

Roberta Chinsky Matuson found herself thrown into management at age 24. By her own wits - and through trial and error - she succeeded and became an internationally recognized thought-leader, consultant and career expert, often quoted in the media. Known worldwide as "The Talent Maximizer," Roberta is President of Matuson Consulting and is the bestselling author of Suddenly in Charge. She has helped leaders in Fortune 500, as well as small- and medium-sized businesses, achieve dramatic growth through the maximization of talent. Visit www.matusonconsulting.com for more information.

Table of Contents

Introduction: Talent Magnetism xi

Chapter 1 Workplace Magnetism 1

Chapter 2 The Talent Pool Is Changing-" Are You? 9

Chapter 3 The Laws of Attraction 27

Chapter 4 Creating a Workplace Where Employees Are Evangelists 43

Chapter 5 Creating a Magnetic Employment Brand 59

Chapter 6 The Leader As a Talent Magnet 85

Chapter 7 Creating a Magnetic Interviewing Process 101

Chapter 8 Selecting for Success 113

Chapter 9 Retention Matters 133

Chapter 10 Warning Signs You May Be Losing Your Magnetic Touch 147

Chapter 11 Why Employees Really Leave and What You Can Do to Keep Them 159

Chapter 12 The Donut Principle 171

Chapter 13 Rules of Engagement 181

Chapter 14 Why Low Employee Turnover Isn't Such a Great Thing 199

Chapter 15 Releasing Employees Who Are Tethered to the Organization 211

Conclusion 225

References 227

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