"This book provides great insights and perspectives into target cost management practice by combining theory and practice both in the U.S. and Japan. "Hiroshi Oakano,Professor,Osaka City University. "Target costing is an essential tool for companies striving to achieve and maintain a position of true cost competitiveness. This book makes an important contribution to the field of strategic cost management,and should be required reading for any executive interested in achieving world-class business performance. "Charles H. Noski,Senior Vice President and CFO,Hughes Electronics. Target costing has been successfully used as a srategic weapon by Japanese companies for nearly two decades. Now,with Target Costing,Shahid L. Ansari and Jan E. Bell help you understand the tools manufacturers must use by strengthen their companies' competitive advantages. The one-and-only reference on how target costing is building a culture of excellence in many organizations todoay. Target Costing illustrates how this management approach: helped companies like Chrylser,Caterpillar and Boeing make impressive comebacks; centers on the principle that cost management starts before a product is produced; shows why investors looking for solid companies can use target costing as a sign of market dominance.