Research shows that, while people around the world consistently nominate television as their most important news source, much of the content of news bulletins is lost to viewers within moments. In response, Barrie Gunter argues that this can be explained by the way in which televised news is written, packaged and presented.
|Publisher:||Palgrave Macmillan UK|
|Edition description:||1st ed. 2015|
|Product dimensions:||5.51(w) x 8.50(h) x (d)|
About the Author
Table of ContentsPreface 1. How Much Do We Value TV News? 2. Do We Remember Much from TV News? 3. How Does TV Compare with Other Media? 4. Are Some TV News Stories Easier to Remember? 5. Does TV News Tell Stories in a Memorable Way? 6. Do Pictures Help or Hinder Our News Memories? 7. Is TV News Presented Too Fast? 8. Is the News on TV Packaged Helpfully? 9. Do We Need to Receive TV News More than Once? 10. Can TV News be Entertaining and Memorable? References Index