The Equation: Applying the 4 Indisputable Components of Business Success

The Equation: Applying the 4 Indisputable Components of Business Success

by Omar Tyree

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Product Details

ISBN-13: 9780470343807
Publisher: Wiley
Publication date: 12/31/2008
Pages: 240
Product dimensions: 6.20(w) x 9.00(h) x 1.00(d)

About the Author

Omar Tyree is a New York Times bestselling author, entrepreneur, journalist, screenwriter, and public speaker. A renowned business figure, he has published seventeen books, and his articles have been published in the Washington Post, Essence, Upscale, and the Washington Times.

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Table of Contents

Foreword: The Power and Promise of Innovation by Fenorris Pearson ix

Introduction: The Same 4 Components xiii

THE BLACK SECTION

The Equation

1 A Further Explanation of L/A
• S = B 3

2 Why the Color Black? 8

THE RED SECTION

Love What You Do

3 The Definition of Love 13

4 Why the Color Red? 18

5 Passion 20

6 Commitment 26

7 Dedication 32

8 Loyalty 38

9 Consistency 44

THE GOLD SECTION

Art Is Competitive

10 The Definition of Art 53

11 Why the Color Gold? 59

12 Adoration 62

13 Presentation 68

14 Purpose 75

15 Execution 81

16 Excellence 86

THE GREEN SECTION

Support Is Pivotal

17 The Definition of Support 95

18 Why the Color Green? 100

19 Attraction 104

20 Packaging 110

21 Organization 115

22 Imagery 124

23 Movement 131

THE PURPLE SECTION

Business Is Royalty

24 The Definition of Business 139

25 Why the Color Purple? 144

26 Income 148

27 Productivity 155

28 Progress 161

29 Power 166

30 Responsibility 172

THE WORKSHEET

The Equation in Use

31 L/A
• S = B 179

Index 205

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