The Flexible Enterprise: How to Reinvent Your Company, Unlock Your Strengths, and Prosper in a Changing World

The Flexible Enterprise: How to Reinvent Your Company, Unlock Your Strengths, and Prosper in a Changing World

by David Gewirtz

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Product Details

ISBN-13: 9780471072461
Publisher: Wiley
Publication date: 01/16/1996
Pages: 262
Product dimensions: 5.94(w) x 8.98(h) x 0.75(d)

About the Author

DAVID GEWIRTZ is the founder of Component Software Corporation, a software publishing company. He also recently founded The Product Power Group, which helps businesses reinvent themselves.

Table of Contents

DYNAMICS OF CHANGE.

The Winds of Change: A Case Study.

Reinventing from the Inside Out.

Change Drivers.

THE ART OF REINVENTION.

The Reinvention Lifecycle.

How to Identify and Leverage Your Strengths.

Eliminate Your Obstacles to Success.

STRATEGIES AND TACTICS FOR CHANGE.

Becoming a Strength-Driven Company.

Reinvention Planning.

Revitalizing Your Product Line.

The Collected Crimes of Marketing.

The Science of Selling.

Cash Is Life.

Maximizing Operations Effectiveness.

The Flexible Workforce.

Get a Life!.

Afterword.

Appendices.

Index.

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