The Four Day Creative Brief is a practical guide to writing a creative brief - the document used as a spring board to advertising campaigns and any communication geared to the masses. It walks the reader step by step through the research, writing and presentation that goes on in a strategist's typical day, helping to build confidence and clarity into the process for up and coming professionals.
The Four Day Creative Brief is a practical guide to writing a creative brief - the document used as a spring board to advertising campaigns and any communication geared to the masses. It walks the reader step by step through the research, writing and presentation that goes on in a strategist's typical day, helping to build confidence and clarity into the process for up and coming professionals.
The Four Day Creative Brief: A Practical Guide for Writing an Inspiring One
The Four Day Creative Brief: A Practical Guide for Writing an Inspiring One
Product Details
| ISBN-13: | 9781922405678 |
|---|---|
| Publisher: | Tablo Pty Ltd |
| Publication date: | 04/21/2020 |
| Sold by: | Barnes & Noble |
| Format: | eBook |
| File size: | 614 KB |