The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures

The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures

by Jeffrey W. Hayzlett, Jim Eber

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Overview

It’s not profit over people that will make your business successful—it’s when you combine people and profits that you become A HERO LEADER

Today’s leaders need to engage, connect with, listen to and include their employees and customers in the conversation surrounding the business. The Hero Factor discusses the importance of a strong company culture as the backbone of any successful business. Companies with leadership that dismisses the importance of transparency in today’s world are more likely to be called out for not living up to the mission statements on their websites.

Dive in and learn how to implement the traits that will help them become a hero entrepreneur, change their organization, live their values, and create a winning culture where they:

  • Invest in people as a path to more inclusion
  • Recast the role of business leadership beyond politics
  • Serve others/the common good
  • Avoid failure, reasons why not, and the lure of the dark side when things get tough
  • Know the line between hero and martyr
  • Create the next generation of hero leaders
  • Product Details

    ISBN-13: 9781613083956
    Publisher: Entrepreneur Press
    Publication date: 12/04/2018
    Sold by: Barnes & Noble
    Format: NOOK Book
    File size: 1 MB

    About the Author

    Jeffrey W. Hayzlett is a global business celebrity and speaker, author, contributing editor and host of C-Suite with Jeffrey Hayzlett on C-Suite TV. He is the CEO of The Hayzlett Group, an international consulting company focused on leading change and developing high growth companies. He lives in Sioux Falls, SD. Find him at twitter.com/jeffreyhayzlett and facebook.com/Jeffrey.Hayzlett.
    Jim Eber is a veteran marketing writer and collaborator specializing in business and food. He has worked with many new and established authors on projects and served as the writer on the best-selling The Mirror Test: Is Your Business Really Breathing? He lives in Worcester, MA.
    Jeffrey W. Hayzlett is a global business celebrity and speaker, author, contributing editor and host of C-Suite with Jeffrey Hayzlett on Bloomberg Television. He is the CEO of The Hayzlett Group, an international consulting company focused on leading change and developing high growth companies. He lives in Sioux Falls, SD. Find him at twitter.com/jeffreyhayzlett and facebook.com/Jeffrey.Hayzlett.
    Jim Eber is a veteran marketing writer and collaborator specializing in business and food. He has worked with many new and established authors on projects and served as writer on the best-selling The Mirror Test: Is Your Business Really Breathing? He lives in Worcester, MA.

    Table of Contents

    Origin Story xiii

    Part I The Call to Hero Leadership and the Hero Factor

    Chapter 1 The Call to Hero Leadership 3

    It's Time to Pick a Side 7

    The Hero Mindset 10

    Chapter 2 Operational Excellence 13

    Excellence Today Is No Guarantee of Excellence Tomorrow 15

    Operational Excellence Does Not Equal Hero 16

    Chapter 3 Hero Intensity 19

    Your Values 20

    How You Value Others 24

    Chapter 4 Your Hero Factor 27

    Hero 28

    Good Co.: Good Operationally and Good Hero Intensity 29

    Wannabe: A Little Operational Excellence, a Little Hero Intensity, Not Enough of Either 30

    Zero: Hopeless Asshat 30

    Bottom Liner: Strong Operation in Need of Hero Help 31

    Straggling Do-Gooder: High Hero Intensity, Low or No Operational Excellence 33

    Part I Hero Check: Understanding Your Hero Factor 37

    Part II Hero Intensity: Your Values

    Chapter 5 What are Your Values? 41

    What Were Our Values? 43

    What Are Your Values? 47

    Chapter 6 How are Your Values Lived? 55

    Values Are More Than Words 57

    Chapter 7 Getting Stuck in Your Story 63

    Getting Stuck in the Story You Sell 66

    Check Yourself Before You Wreck Yourself 70

    Chapter 8 The Courage of Your Convictions 79

    Standing Up for What You Truly Value 80

    What Are You Non-Negotiable On? 82

    Falling on Your "Values Sword": No One Will Be Anyone Else's Perfect 88

    Chapter 9 Compromise vs. Evolution 93

    Smell the Flowers: A Story of Operational Excellence, Hero Intensity, and Evolution 96

    Evolve Your Thinking 101

    Part II Hero Check: Questions on Your Values 103

    Part III Hero Intensity: How You Value Others

    Chapter 10 The Feel of a Culture that Values Others 107

    Hero Cultures Are Felt, Not Just Seen 109

    The Human Factor and the Hero Factor 112

    Chapter 11 Crash Landing: When Cultures Fail to Care 117

    Hero Fail: Feeling Like a Number 120

    When the Numbers Stop Adding Up 124

    Chapter 12 A Taxing Situation: When Cultures Rise … And Fall 127

    When Bad Cultures Happen to Good Companies 128

    Remember: Culture Is Something You Feel 130

    Your People Have the Power 134

    Pick a Side! 137

    Chapter 13 Inclusive Cultures: Hero or Status Quo? 141

    You Can Ask Google Anything, But What If You Question Google? 142

    Pick a Side! Inclusive (Hero) or Exclusive (Status Quo) 147

    Pick a Side! The Future or the Past 153

    Chapter 14 The Importance of Decisiveness and Letting People Go 157

    Reconsidering Your People: Let 'Em Go to Combat the Status Quo 159

    Reconsidering How You Think About Your People 163

    Chapter 15 Hero Relationships: Listening, Vulnerability, Trust, and Alignment 173

    The Blackball 174

    Blackballing and Relationships 176

    Listening 179

    Vulnerability 181

    Trust 184

    Alignment 186

    Chapter 16 Heroes Give More, Not Just Back 189

    Giving Back and Giving More to Your People 191

    The Call to Hero Giving 196

    Giving Others the Power to Give 201

    Part III Hero Check: Questions on How You Value Others 203

    Conclusion: Heroes Step Up: What Will Your Legacy Be? 205

    The Hero Factor Assessment 209

    Operational Excellence 210

    Your Values 211

    Valuing Others 212

    Calculate Your Hero Factor 213

    Acknowledgments 215

    About the Author 217

    Index 219

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