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* 2019 National Indie Excellence Gold Medal, Comedy

* 2018 Foreword Indies Book of the Year Bronze Medal, Humor

* 2018-19 Reader Views Literary Honorable Mention, Humor


THUNK! It’s the sweet sound an ad-packed magazine makes when it’s dropped on a table. At glitzy Carlyle Nash Media, it’s the sound of success. And star publisher Mitch Blake has been happily hearing it for a decade. But when the heavily hyped debut issue of World Magazine gets panned in the press and advertisers start to flee, Mitch must control the damage. Can he right the ship and protect his reputation? Or will both be sunk by Paul Cavanaugh, a hard-drinking, paranoid, stress-prone staffer who has stolen an item Mitch needs back to avert disaster: a miniature beach ball.

One part pre-recession satire, one part diary of a marketing man coming undone, The Last Thunk is a story of betrayal and friendship, love and survival in the crazy, gritty, glamorous world of magazine told by the beach-ball thief himself.


“A BOOZY, BREEZY FREE FALL THROUGH THE MAGAZINE INDUSTRY’S FADING DAYS OF GLORY. THE LAST THUNK depicts all the ambition, paranoia, and ethical ambiguity of middle management, and the toll that culture takes on its inhabitants. Take ‘Mad Men,’ add 40 years, and you’d get these Mag Men who are captured so vividly by Farrell’s four-color glossy writing. THUNK reverberates.”

—Tom Rock, Newsday, author of Game Seven

“THIS IS A TERRIFIC BOOK—FAST-PACED, HILARIOUS, and so jam-packed with genuine insider dish your eyes will pop. I couldn’t put it down!”

—Gwen Cooper, author of Homer’s Odyssey

A fast-paced, wickedly funny romp from a writer who has been through the wringer of the magazine world.”

—Charles Salzberg, author of Second Story Man


Gerard Farrell has worked in the magazine industry since the late '90s for brands including The New Yorker, Rolling Stone, Allure, and the ill-fated business magazine Condé Nast Portfolio. His short humor has appeared in the literary anthology The Man Who Ate His Book, and he is a frequent contributor to the literary webzine Ducts. He lives in Farmingdale, NY with his wife, Maricel, and their three children.

Product Details

ISBN-13: 9780990619475
Publisher: Greenpoint Press
Publication date: 07/04/2018
Pages: 278
Product dimensions: 5.50(w) x 8.50(h) x 0.63(d)

Table of Contents


Part I: 2002-2007

You’ll need to be sober for this.

1. World Begins (2007)—10

2. Bellwether by Way of Blowback (2002-03)—22

3. Tremors at World (2007)—36

4. The Bellwether Introduction (2003)—42

5. Disconnected at World (2007)—54

6. Bellwether Signs (2005)—68

7. A Theft at World (2007)—76

8. Bellwether Games (2005)—89

9. Captain World (2007)—98

10. The Bellwether Woman (2005)—112

11. World Inventory (2007)—127

12. Paul of Bellwether (2005)—139

13. The World Runs on Steak (2007)—147

14. Paint Bellwether Black (2005-06)—165

15. World ’s Biggest Fraud (2007)—175

16. A Savage at Bellwether (2006)—189

Part II: 2007-2008

The ten of swords.

17. Friday The 13th (2007)—210

18. Monday Early (2007)—225

19. Monday Late (2007)—236

20. Tuesday-Wednesday (2007)—243

21. Wednesday Late (2007)—258

22. Thursday (2007)—276

23. Friday (2007)—289

24. Sunday-Monday (2007)—297

25. World Ends (2008)—309


Donuts and Dust (A Few Years Later)—338

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