The Master Switch: The Rise and Fall of Information Empires

The Master Switch: The Rise and Fall of Information Empires

by Tim Wu
3.8 17

Hardcover

$23.82 $28.95 Save 18% Current price is $23.82, Original price is $28.95. You Save 18%.
View All Available Formats & Editions

Temporarily Out of Stock Online

Eligible for FREE SHIPPING

Overview

The Master Switch: The Rise and Fall of Information Empires by Tim Wu

New Yorker and Fortune Best Book of the Year

Analyzing the strategic maneuvers of today’s great information powers–Apple, Google, and an eerily resurgent AT&T–Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire. 

It is easy to forget that every development in the history of the American information industry–from the telephone to radio to film–once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web–the entire flow of American information–come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for Internet’s future is brewing, and this is one war we dare not tune out.

Product Details

ISBN-13: 9780307269935
Publisher: Knopf Doubleday Publishing Group
Publication date: 11/02/2010
Pages: 384
Product dimensions: 6.60(w) x 9.40(h) x 1.30(d)

About the Author

Tim Wu is an author, policy advocate and professor at Columbia University, currently serving as Senior Advisor to the United States Federal Trade Commission.  In 2006, he was recognized as one of fifty leaders in science and technology by Scientific American magazine, and in the following year, 01238 magazine listed him as one of Harvard’s one hundred most influential graduates. He writes for Slate, where he won the Lowell Thomas gold medal for travel journalism, and he has contributed to The New Yorker, Time, The New York Times, The Washington Post, and Forbes.

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

The Master Switch: The Rise and Fall of Information Empires 3.8 out of 5 based on 0 ratings. 17 reviews.
Anonymous More than 1 year ago
More than just an ancestry chart of how we use information technology, Tim Wu's account delves into the human psyche to demonstrate why certain types of information technology are more appealing than others, and further examines how communication methods correlate to the sociopolitical climates of the time. A good read for anyone interested in this topic in even the mildest manner.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Brainylainy More than 1 year ago
Everybody should read this. Excellently researched. Very well written. An expose of how Americans have been victims of censorship as bad as that of Hitler and Stalin through the collaboration of information suppliers forming monopolies and the FCC. He shows that the present free state of the Internet is threatened by the de facto monopolies of cable companies who own the broadband and fibre optic lines essential for the Internet. Also, since movies and television rely on cable access, the cable providers are poised to control them as well. This is not a fantasy or science fiction. It happened with the telephone, radio, and movies during the Studio Era, and it can happen again.
Anonymous More than 1 year ago
goofy166 More than 1 year ago
See how the lives of radio, TV and telephone pressage the PC, internet and social networks.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
RolfDobelli More than 1 year ago
Innovation has been a serial killer in the information industry since the advent of the telephone doomed the telegraph. Great advances in communications technology herald the start of new industries, but the corporate history of such breakthroughs shows a cycle of fragmentation followed by concentration, followed by another breakthrough and another splintered set of small companies chasing that innovation's promise. The Internet may defy this cycle. Whether control of the web will consolidate or remain diffuse remains to be seen. However, historic patterns suggest that today's major Internet companies may become part of larger media empires, thus centralizing control of online content. Columbia University professor Tim Wu offers a rich saga tracing the evolution of telecommunications industries, technology and regulations, and explains what these patterns portend. He says policy makers must limit corporate control of the web because open online information now is essential to society. getAbstract recommends Wu's book to readers interested in the future of the information industry and its centerpiece, the Internet.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago